Help me! Not converting! (12)
I'm using a "viral" fb video, paid ads, good ctr and everything... beauty/diet niche, but no conversions on the product page! Most users aren't navigating throughout the rest of the site (which is fine my goal is to just drive sales on this product right now, rest of products are there to basically fill site.) I got the camp set up based on someone else's seemingly awesome campaign with a spy tool.
Please check out the page and give me some feedback! The video itself is clearly preselling nicely, getting them interested enough to click through...my pricing it basically identical, I'm at my wits end trying to get sales! Oh, and I'm also not getting checkout abandonment either, so it's not like they are seeing shipping times and running away.
Thanks in advance!
http://goo.gl/BSkH2J
How many clicks to the LP have you had? Any idea how long users are spending on the page? Site looks pretty good to me, there's always room for improvement but if the targeting is right generally even shitty looking sites can get a sale if there's enough targeted traffic.
Thanks for the response, this is the direct page that they are linked to from facebook. I've gotten around 150-200 clicks and ONE SALE 
Granted, only about 40 of these are the newest format, with this theme installed that you now see on the site. But that's still a hell of alot of clicks without a sale :/
That's a pretty small sample size to be honest. Great you've got one sale (at least your checkout is working), from my experience FB's algorithm takes a while to work out what sort of users convert. If you've got some money to play with I'd spend $50/day for the next 3 days and see what happens. You can do things like add countdown timers to the checkout page - http://conversionpirate.com/pirate-countdown/ - but really it's more about the targeting and audience on FB. I don't think changing anything on your site will drastically improve your conversion rate.
Ok cool, yeah I don't even see the option to optimize for conversions (yet?) so I'm going for link clicks...I input all the pixel info on
How did you setup the campaign? You didn't choose the conversions option on this screen - http://www.socialmediaexaminer.com/w...objectives.png ?
I agree with @Alexdmark
A lot of ecommerce sites have a conversion rate of 2.5%, which would mean that 1 in every 40 visits end in a sale.
You made changes, so you can only start counting from the last 40 visits.
Give it some more time and see what happens
Do you get any messages via chat BTW?
I agree with @Alexdmark
A lot of ecommerce sites have a conversion rate of 2.5%, which would mean that 1 in every 40 visits end in a sale.
You made changes, so you can only start counting from the last 40 visits.
Give it some more time and see what happens
Do you get any messages via chat BTW?
Yes, I've gotten a message today asking about the product, looks like perhaps they are buying...hope so! As for the campaign goal originally chosen...I think I chose traffic as I remember reading (I think caurmen's guide??) saying I should choose that to begin with. Do you think I should I have chosen conversions?
Both campaign objectives probably work fine initially, I always go with conversions and use the Extended Optimization option (http://shayhrobsky.com/wp-content/up...s-2-6-6-17.jpg) which optmizes based on clicks until there's enough conversion data anyway.
Fuck that's incredible. Will I have the option to switch in the future?
I don't think you can change a campaign objective once it's created, but you can duplicate the campaign and change it then.
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