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RTX Platform | Self-Serve Traffic Source | Official Thread | 💰💰💰 (25)

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Hello, STM Forum Members!

We are so thrilled to now have an official RTX Platform STM thread!

To give you some background, RTX Platform is the world’s largest performance marketing exchange. We are a self-serve cost per view (CPV) advertising platform. For those interested, we also offer API integration and programmatic partnership opportunities.

We have the tools advertisers need to run campaigns effectively and profitably, including advanced traffic targeting by device type, operating system, browser, connection type, and carrier. We also offer a variety of CPV site targeting options such as targeting by domain, keyword, and IAB category. In addition, we offer audience filtering which allows advertisers to exclude certain domains and IPs from receiving traffic on their campaigns. This puts more power in the hands of the advertiser and gives additional control over traffic. Lastly, our wide array of tracking macros, coupled with our conversion tracking feature, ensures advertisers have all the optimization tools they need to succeed.

What really sets us apart is our expert account management support team. Our account managers are available to answer questions, give valuable insights, and share tips for buying smartly on our platform.

Our advertisers run a wide variety of offer types including lead generation, surveys, e-commerce, gaming, insurance, health, career, loans, travel, dating, financial, casino, and more!

Our hope is to interact with all of you - both current and potential advertisers. We are here to update you all on the latest RTX Platform features, give you insider tips, answer your questions, and relay your feedback to the rest of our team. We work hard every day to ensure the best traffic for our advertisers and we look forward to hearing your questions, concerns, and feedback.

Let’s chat!

Not an RTX Platform advertiser yet?
You can sign up using this link. We offer three payment options for your convenience:

• Credit or debit card payments - First-time credit and debit card payments must be at least $500. After the initial deposit, your payments can be as little as $100!
  
• ACH or wire transfer - We accept ACH or wire transfers of any amount and we will cover fees for transfers of $500 or more!
  
• Bitcoin - The minimum deposit to fund via Bitcoin is $100.

Interested in becoming a supply side partner or monetizing your traffic?
Please directly reach out via email to chat.

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I used to run heavy with RTX when they were 50onRed.

Nowadays the quality of traffic has gone downhill hardcore.

I don't even bother any more.

There really needs to be regulation in pop traffic to filter out all the bots, because, that shit is rampant and a clear cash grab.

How are RTX combating this (if at all)?

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Hi Andy,

Thank you for your reply.

Ensuring quality traffic for our advertisers is, and always will be, a top priority for us.

We work hard to combat bot, fraudulent, and low quality traffic and have many systems in place to make certain we deliver high quality traffic and ensure that the intended audience sees your ads.

• We are able to detect and block unwanted traffic using multiple external services.
  
• We block traffic from known hosting providers.
  
• We use newly implemented cutting edge machine learning to filter fraudulent traffic.
  
• We use secondary client-side checks to verify quality and traffic validity. This includes checking for screen and window size, javascript eligibility, and iframing when we can.
  
• We enforce IP and geo matching between requests and clicks.

The above systems and checks are able to greatly combat and reduce fraud. However, even with all of these systems in place, it is impossible to block 100% of fraud. We encourage our advertisers to report any bot or fraudulent to us. Information they supply, including tracking data, allows us to address any potential issues as quickly as possible.

Please let us know if there is anything further that we can address for you or if you are interested in advertising with our platform again - we would love to have you back! We would be happy to set you up with an account manager to answer all of your questions and we also have promotional credits available. Please PM us for further details!

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I second what andy said. I used to run heavy with 50onred. I don't know if it's the frequency of your pops or is it really bots but conversion rates and CTR have really gone downhill and really poor. The new AM who contacted me said they have actually heard "good things" about their quality recently??

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Hello!


Thanks for your reply.


Zeroing in on the right traffic for your offer is vital for campaigns to turn profits. We have many new features that give advertisers the ability to optimize towards the best quality traffic for their offers. Most notably are our Audience Filters. With this feature, advertisers can add domain exclusions to stop their ads from being shown on certain sites. Advertisers can also add IP exclusions if they want to exclude certain IP addresses from seeing their ads.


We are excited to let you know that we are currently running a beta test for Sub-ID exclusions. Sub-ID exclusions allow advertisers to have even more control by giving them the ability to block certain segments of our own and of our partners’ traffic. Optimizing off sub-ID is a much more refined way of optimizing.


We also give our advertisers the ability to set custom bids for our external traffic partners using our bid multiplier feature.


Let us know if you have additional questions or concerns!

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Hello,


can we see example lp? what size should it be?

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Hello!

For RTX Platform’s internal traffic, creatives open in a new tab to the left of the user’s current tab. The user’s current tab will typically remain the active tab except in certain scenarios. For example, if your creative contains an alert window the new tab will become the active tab. Your landing page will be sized differently depending on the user’s device, screen resolution, etc. Users can also drag the edges of the browser window to resize your page on their screen to any height and width. Using responsive design on your landing page is a best practice to ensure your page looks best for every impression.

For our external channel traffic, how creatives open will vary by the partner that served the impression.

For mobile and tablet traffic, the way your creative is shown varies by channel and depends whether the impression is served on a browser or an app.

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STM Forum Members,

We are so excited to share with you all our latest feature release - our new in-app reporting suite. It is a time and money saving data powerhouse. With just a few clicks, you can discover valuable insights and trends to drive your optimization strategy in the right direction.

Cut costs and save time
Say goodbye to expensive tracking platforms! Track every data point without ever leaving RTX Platform so you can manage, measure, and optimize your campaigns all in one place. You'll never have to append another tracking macro to your creative URLs again.

Measure the KPIs that matter
Mix and match metrics and dimensions to find exactly what affects ROI. Want to run the same report again later? No problem. With saved reports, you can easily track and compare results over time to discover valuable performance trends.

Advanced analytics made easy
Drag-and-drop ordering and one-click sorting make it easy to uncover hidden performance insights in seconds. Drill down even further into data with multi-column sorting and granular filtering, or download your results as a CSV to apply more advanced data manipulations.

Take the guesswork out of optimization
Smart optimization is the key to making your campaigns as profitable as possible. RTX Platform's reporting equips you with the intelligence to make impactful, data-driven optimization decisions so you know what to scale up and cut back for maximum profit.

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TIP: Conversion tracking is critical to get the most value from reporting because you'll see exactly what to optimize for better earnings. Install a conversion pixel today and automatically start tracking conversions and profit.

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Watch video tutorials and learn how to use reporting like a pro!




You can also read more about reporting here.

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Hello, STM!

Are you ready to start running campaigns on RTX Platform? We’re here to help you set your campaigns up for success. In this post, we’ll share with you how to choose targets smartly, track and optimize to increase ROI, track conversion data in the platform, and more.

Choose targets smartly. On RTX Platform, there are two main ways to target for CPV campaigns - domain targeting and keyword targeting. During testing, we suggest targeting both domains and keywords relevant to the offer. There is one targeting option for CPC campaigns - keyword targeting. We suggest targeting one to two word phrases relevant to the offer. Want to learn more about how matching works for CPV and CPC campaigns? If so, please see here!

Track and optimize to increase ROI. You will need to track data from the impressions you received on your targets in order to optimize your campaigns and increase your earnings. With our in-house Reporting tool, all important tracking data will automatically be available to you. If you are using a third-party tracker, you will need to append our tracking macros for the data to populate in your tracking platform.

Track conversion data right in RTX Platform. By placing our conversion pixel and inputting a default conversion amount, you can view conversion data right in the platform and in Reporting. Not only does this make optimization easier for you, but having this information allows our account managers to give you better suggestions and optimization assistance. By placing this pixel, you will also be able to set conversion caps to stop showing your advertisement to a user that has already converted on it – saving you money!

Running in more than one geo? You will want to create separate campaigns for each geo tier. By doing so, you can set the default bid at the minimum for each tier to help ensure you are not overpaying for traffic. Please see here for minimum bids by geos.

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Questions? Feel free to reply to this post! In addition, you can refer to our detailed campaign setup guide that will take you through setting up your first campaign.

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STM Forum Members,

Are you heading to Affiliate Summit West in Las Vegas? Our team would love to meet you!

Stop by table i23 at the ASW Meet Market to learn all about our new and improved RTX Platform 2.0 - the one-stop shop for affiliate traffic. Whether you’re just starting out in affiliate marketing or you’re a seasoned digital marketer, our team will be available to answer your questions, discuss the benefits of our platform, and give you personalized tips to optimize and scale. Better yet, we’re giving away thousands of promo bucks in celebration of RTX 2.0. Visit our booth and spin to win!

With RTX Platform 2.0, we have expanded our traffic and offerings even further to give you the traffic and tools you need to succeed.

• Additional world-wide premium inventory to put your ads in front of new users around the globe
• Native traffic to enhance your advertising portfolio with a high-visibility, high-engagement monetization
• In-app reporting suite to get you from insight to action faster and easier than ever
• Intelligent optimization & conversion booster to increase your campaigns’ ROI and save you valuable time
• Live chat with our expert account concierge team who can answer your questions and give you optimization insights in real-time

Interested in learning more? Stop by table i23 to chat with the team and qualify to win the chance to test exclusive new features. You can also schedule a one-on-one with an RTX Platform sales director using this link.

Affiliate Summit West 2018
January 7th - 9th
Paris Las Vegas - Las Vegas, Nevada

We hope to see you all in Vegas!

- The RTX Platform Team

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Hello!

Interested in monetizing your traffic? RTX Platform is always looking for new supply partners!

We have a massive user base of 17K+ advertisers... and it’s growing! We offer diverse advertising options to our advertisers including tried-and-true full page CPV ads and our new, powerful Native exchange.

Our in-house compliance team ensures that your users will only be shown compliant and unobtrusive advertising content that enhances their online experience. We adhere to strict industry standards. Additionally, we have global traffic so you can monetize from users wherever they’re located! Best of all, you can count on our team for one-on-one support. We’ll be there to ensure a seamless integration and to make sure you have all the reporting metrics and tools you need to maximize your profits.

Please send us a direct message with any questions you have or if you are interested in working with us. In your message, please include details regarding your supply including the URLs that you are looking to monetize and your daily queries.

Start profiting from your properties today!

- The RTX Platform Team

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It's more affordable than ever to get started with RTX Platform! Now instead of spending $500 to fund your account, you can pay as little as $100.

With new lower minimum deposits for first-time credit card payments, you have no reason to wait. Make your first payment now and start growing your ROI with captivating ad campaigns that convert at massive scale.

Sign up for RTX Platform!

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Unluckily I have to share the same experiences with the platform as the other users above.
I used to run good volume on 50onRed but did not run anything there for pretty some time because quality decreased alot.
Few weeks ago I thought I give it a new try with my remaining money.
I ran a clone of a campaign that is already running successful on normal Pops.
On Pops I have a very good lander CTR and good CR for the campaign, on RTX the very same lander had a CTR of 0% with targeted traffic resulting in 0 conversions.
But the quality of the textlinkads can still be pretty good.

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Hello,

Thank you for your message.

Ensuring quality traffic for our advertisers is, and always will be, a top priority for us.

Our new Conversion Boost℠: Quality Tiers℠ feature available for your Pops campaigns was built to ensure you receive the quality traffic you're paying for. Conversion Boost categorizes traffic for you, saving you time and giving you more control over your campaign's quality. Our machine-learning algorithm intelligently categorizes traffic into three Quality Tiers based on conversion likelihood, and you can customize bids for each tier.

Your campaign's likelihood of conversion will continuously improve as our Conversion Boost algorithm learns more over time. Place an RTX Platform conversion pixel and the algorithm will be further tailored to categorize traffic for your specific campaign and settings. Our pixel specialist would be happy to assist you with placing one.

Of course, with this feature, you can continue to customize bids per target as well.

You can learn more about Conversion Boost: Quality tiers here.

Please feel free to send us a private message with your RTX Platform Customer ID # and contact information and we will have an account manager contact you directly.

Best,

The RTX Platform Team

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All these bells and whistles won't make a difference if the traffic quality sucks. Just pointing that out.

How are you planning to improve the traffic quality?

Are you still doing toolbar installs?

What's the source of traffic?

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Hi Andy,

Thank you for your reply.

When is the last time you ran a campaign on our platform? Our new Conversion Boost: Quality Tiers feature uses sophisticated machine learning to evaluate each impression opportunity in real-time. This not only matches our advertisers with the traffic that will have the highest ROI for their campaigns, but it also eliminates low performing and potentially fraudulent inventory from each campaign.

We are currently operating at such scale that we’ve aggregated and optimized the best performance networks.

Please let us know if there is anything further that we can address for you. We would be happy to set you up with an account manager to answer all of your questions and we also have promotional credits available. Please PM us for further details!

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We now offer four unique targeting types, giving you more control over the traffic you bid on and ensuring your ads are seen by the best audience for your offers.

• Domain | Use domain targeting to target specific domains, subdomains, or TLDs. Have a list of certain webpages you want to buy traffic on? Add them as domain targets!
• URL | Use URL targeting to target full or partial URLs. If you would like to receive traffic from URLs that contain certain words or phrases in the URL string, you can target those words or phrases as URL targets as well.
• URL + Page Content | Use the URL + page content targeting option to target full or partial URLs, or words or phrases that appear in the URL or page content.
• Search Query | Use search query targeting to target search engine results pages (SERPs) for queries containing specific words or phrases. This is a great way to target users who are directly searching for what you have to offer.
  
  

All match types are broad match by default, with the exception of domain targeting which is exact match. With broad match, a target such as shoe sale, for example, would match any URL, page content, or search query that contains both of those words in any order, anywhere in the URL, page content, or search query.

However, with new exact and in-order matching, you can take your targeting one step further!

Exact and in-order matching give you the flexibility to precisely customize your targeting strategy for maximum impact. By specifying exactly how you want your targets to match, you can serve your ad on the most relevant sites while avoiding impressions on similar sites that don't relate to your audience.

Add quotes around keywords tomake them exact match, brackets to make them in-order match, and leave them as-is for broad match.

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We've opened up a brand new ad format on RTX Platform! Tap into new Push notification advertising today to engage totally unique audiences on any device on a global scale.

🖥️📱The power of Push notifications

Push Notifications appear as alerts containing an image and ad copy related to your offer. Users on desktop, mobile, and tablets can click or tap thenotification to open your landing page, or close the alert to dismiss it.

• Push notifications are shown to have increased revenue, engagement, and loyalty by up to four times
  
• More than half of app users enable Push notifications
  
• Overall, 84% of millennials report having responded to Push notifications they've received from brands and retailers
  
  

📈 Sky-high ROI is always within reach

Optimize With Confidence
Highly effective Push ads appear as notifications linked to your offer, allowing you to A/B test, measure, and optimize your ad content for clicks and conversions.

Full-Featured Customization
Share budgets and settings across ad groups to seamlessly create and organize campaigns your way. You'll have all the tools you need to scale your Push campaigns with ultimate control.

Premium Performance
Boost ROI with impactful ad units delivered directly to the most engaged audiences, for conversion rates that outperform other ad formats.

Cross-Device Reach
Bring your advertising full-circle. Expand your reach to new desktop, mobile, and tablet audiences with this profitable new revenue stream today!

🛠️ Your complete toolbox for highly customizable easy-to-manage Push campaigns

Flexible campaign structure
Apply shared budgets and settings at the campaign level, then organize creatives into unique ad groups with more specific configurations.

Custom bids at every level
Broadly bid on each ad group, then fine-tune your CPMs with granularity for various types of traffic, all within your RTX Platform account.

Traffic filters and targeting
Serve your ad on specific devices, browsers, sites, apps, and more. You can also refine your traffic to the IPs and sources that convert best.

Global audience reach
We currently offer Push traffic in 200+ locations worldwide, and we’re always adding new supply.

Data tracking and analysis
Install a pixel to measure and optimize ROI and custom conversion events in RTX Platform, or captureevery datapoint in your tracking software.

🚀 Launch your first Push notification campaign today!

Log into RTX Platform and click "Native + Push" at the top of the page to start creating your first Push campaign!

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Hi RTX Team,

i want to run an offer in RTX. Please add me on skype (brijindergrover)

Regards
Pankaj

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Hello,

Thanks for your reply! One of our account managers will be reaching out to you soon!

Best,

The RTX Platform Team

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Anyone got experience with RTX lately? How are their Push Ads? I agree with Andy, when this network was just 50onred, the quality of their toolbar traffic(intext with and without pictures if I remember correctly) was excellent and I spent lots of money with them for both US and European traffic, however I also had bad experience once they started to expand and quality decreased by a lot.

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Hello! Thanks for your message! We have been hearing great feedback from our advertisers regarding our US and international Push traffic. Please feel free to email us at support@rtxplatform.com to discuss offer suggestions and receive help setting up your Push campaigns!

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Ran another test recently, had little luck

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Hi Andy,

Please schedule a call with one of our account managers who will discuss the results of the tests as well as strategies to get your campaigns profiting!

- RTX Platform Support

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Hey STMers!

RTX Platform's sister product, Push Toast, just launched a new referral program! Whether you have a website you want to monetize with premium Push ads or just want to refer new signups to Push Toast, you can earn extra cash with minimal effort. Create a free account today at pushtoast.com to get started!

Earn extra cash for every new signup you refer to Push Toast! When someone signs up as a Push Toast publisher using your link, you’ll earn a 3% lifetime commission of their revenue!

We’d like to meet your network and reward you for the introduction. Help your friends succeed, and fatten your wallet while you’re at it!

To find your referral link, log into Push Toast and click "Referrals" in the sidebar. You can also use the new Referral Revenue report to track how much you're earning from your referrals.

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