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Additional Voluum Tokens (2)

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I am setting up an offer URL and was wondering what all of these Voluum tokens are for, and when I would use them? I think I saw a thread about this but can't seem to find it.
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Basically, Voluum is already tracking all of that information for you be default - i.e. it will detect which geo the visitor is from, which carrier/browser/device etc. etc. they're using. The tokens you choose to append to the offer here would be the information you'd want to send to your aff network.

In general, I wouldn't recommend sending more information to aff networks than we have to, no matter which aff network. {clickid} you'll have to include if you want the aff network to post conversions back to Voluum. I would suggest to also include either the {campaign.id} and/or the {trafficsource.id}. Sometimes, in the case where the aff network or advertiser doesn't like your lead quality, they may be able to look at their stats and tell you which specific traffic sources and/or campaigns are responsible for the low quality, so that you can stop running those specific camps or at that specific traffic source instead of being kicked from the offer directly. Of course they won't always bother to drill down to your stats and tell you this information, but at least if you ARE sending this information, it would give them that option.

Here's a step-by-step guide on how to set up tracking on Voluum:

https://stmforum.com/forum/showthrea...by-Step-Voluum

Hope that helps! If you need further clarification please ask below.



Amy

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