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Website Conversions - pixel firing confusion (1)


07-18-2017 11:14 PM #1 littleblackdot (AMC Alumnus)
Website Conversions - pixel firing confusion

A lot of ppl say stuff along the lines of:

“Wait for a minimum of 100 VC pixel fires then switch to ATC.”

But does this mean every single new ad set I test should have 100 VC pixel fires before switching to ATC?

Or does it mean the moment I get 100 VC pixel fires in total, I never have to run a VC campaign again and can just run ATC/Purchase campaigns directly.

I’m super confused on this. If anyone could clear this up, I would really appreciate it.


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