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Free Plus Shipping, question! (2)

07-03-2017 02:51 PM #1 mnif_mtl (Member)
Free Plus Shipping, question!

Hi guys,

I've heard about this "free plus shipping" method where people create a landing page for a single product and upsell in the next pages. I'd like to know if it's required to make a full e-commerce store before creating and promoting the one-product funnel.

Are people having success with this or customers are more hesitant when they realize the "free" offer is not actually associated with a proper Shopify/WooCommerce(or any other platform) store?

The idea here is creating different one-product funnels to test the water and then build a full store around the winner niche. I'm not sure if successful marketers do that.

I hope you understand my point, I'm not native English speaker.

Thanks all!

07-03-2017 08:25 PM #2 matuloo (Legendary Moderator)

Quote Originally Posted by mnif_mtl View Post
Hi guys,

I've heard about this "free plus shipping" method where people create a landing page for a single product and upsell in the next pages. I'd like to know if it's required to make a full e-commerce store before creating and promoting the one-product funnel.

I've seen it both ways - one or amall amount of products OR a full store with plenty of products, in case of full store, usually the free+shipping offer was limited to some products only.

Quote Originally Posted by mnif_mtl View Post
Are people having success with this or customers are more hesitant when they realize the "free" offer is not actually associated with a proper Shopify/WooCommerce(or any other platform) store?
It's still a viable approach, but it's been saturated to some extent, so it's not as hot as a year ago.

Quote Originally Posted by mnif_mtl View Post
The idea here is creating different one-product funnels to test the water and then build a full store around the winner niche. I'm not sure if successful marketers do that.
Many people do this, you need to find the winning products in some way, and building dedicated funnels for them is one of the frequently used options.

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