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Is this CTR normal for sweeps? (5)

06-28-2017 02:56 PM #1 jamesg (Member)
Is this CTR normal for sweeps?

I'm running US CA NZ AU now, and I'm getting a lander CTR of 4-5%
I got all my landers from the top few results of adplexity (like the spinning wheel, survey questions) and the general CTR I've gotten for the 4 geos above are 4-5%

I'm wondering if this is the normal for sweeps CTR?
Because now I don't have a standard average so I'm not sure if this is the correct CTR (because it seems a bit low for me)

Glad to have anyone chime in!

06-28-2017 10:13 PM #2 matuloo (Legendary Moderator)

Are you running this on POPs? In case you do and you don't have any autoredirect or backbutton scripts in place ... looks like an acceptable CTR - you can obviously go higher but also lower than that.

06-29-2017 12:13 AM #3 jamesg (Member)

Yes I am running on pops, and I do have autoredirect/backbutton scripts in place
I've implemented all the scripts for landers that are given by the guides here, and this is the max CTR i can go
Any more ways to make it go higher?

06-29-2017 04:27 AM #4 erikgyepes (Moderator)

Looks quite normal for those tier-1 geos.

06-29-2017 02:38 PM #5 matuloo (Legendary Moderator)

Quote Originally Posted by jamesg View Post
Yes I am running on pops, and I do have autoredirect/backbutton scripts in place
I've implemented all the scripts for landers that are given by the guides here, and this is the max CTR i can go
Any more ways to make it go higher?
Where do these scripts send the visitors, what url? In case you are sending them to the default click url, the CTR should be DEFINITELY higher, close to 100% actually and based on the setup (conflict with backbutton and autoredirect script could cause it to go beyond 100%)

4-5% is a solid CTR when talking about natural click-throughs, but with scripts, it should go way higher.

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