Hello everyone, I´ve found a nutra offer that propose EPC: 1.825 is that good?
Should EPC be high or low ?
It all depends on what kind of traffic and promo method was used to achieve that EPC.
With direct-linked pop traffic, this EPC would be like a wet dream for everyone on this forum ... but if this is from a more advanced funnel, so like step-2 clicks that involve some kind of verification and the traffic were expensive clicks from adwords for example ... well it doesn't look that hot anymore.
You gotta put it into perspective, there is nothing like universal good EPC for all traffic and methods.