I am a amazon FBA seller.I am selling different types of product like kitchen,outdoor,home,appliance.My store url is amazon.com/shops/kpinc I tried amazon PPC campaign and got few better result on here after doing keyword optimization.But that's not fair enough.
Can't understand what will be strategy for my sales increasing and what will be the right way for my marketing.I did also tried on facebook campaign but USA traffice values are so high on here,that will not benefited for me.
Any suggestion for me?
The strategy would depend a lot on your margins, not sure how much amazon charges for the fulfillment process... I've seen people complaining about high % of the revenue being taken by amazon ...
I am aware that you already tried facebook with poor results, but the truth is, facebook and adwords from google have the best traffic for this. I took a look at your store, looks like you focus on cheaper products - from what I know, these are the worst for the FBA model as large part of the price will be used to cover the shipping & handling costs.
Maybe you will have to change or enhance your product line in order to be able to compete with the other FB/Google advertisers.