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My First Campaign - The clock has started to tick (21)

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Hi,

I did some intitial DL's and 2 LP campaign to burn first $30 from $200 LI with no success.

So this time i thought to do it in Follow Along (tijn suggested me)

My target is two theme-
1) Occupy wall street
2) Do your support Obama Re-election

Landers are here
http://voxof.info/ap3/cooloffers/?o=1
http://voxof.info/ap3/cooloffers/?o=2

the Offer is walmart coupon.

the angle is
1) Couple od occupy wall street links
2) some job sites
3) State employment sites (where people claim compensation)

Idea is to target people not satisfied with current state of affairs and wanting a change.

Would appreciate your views

The below is what i have got from Tijn
"
Re: hi
can i suggest you post it as a follow long - you get views from different people and therefore a much better flavour of general opinion.

having a quick look I would play more on your target users emotions.

ie - someone in the 1% is not likely gonna complete a walmart giuftcard offer,


so target the emotions of the "99%"

make them desperate to click that "Yes I support Occupy WallSt" button
"


For sure i am going to see if i can get more appealing pictures.

Appreciate views of others. where i am wrong what could be done better.

thanks
Amit

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Good luck!

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It looks like a good angle to me.

I can't see the next page after user votes , what kind of page is it?

Keep in mind you must make it seem as "legit" as possible.

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I work down in NYC, and I hear about this every day (to the point it's annoying to talk about haha) but this is angle is pretty cool, I am having a hard time connecting it to winning something tho, like why are they getting $1,000 when there isn't a "right or wrong" answer... but I guess you don't need to connect much to make these work, just thought I'd throw that out there...

I would try testing different headlines with more emotion attached, to appeal to the 99% like Tijn said. example: Police Tear Gassed Occupy Wall St. Today, Do You Support Their Cause? or something along those lines. Something to get the people emotional to click that "Yes" button, and vice versa emotional to click that "No".

Sidenote... Anyone see the Investment Bankers who started a "Occupy, Occupy Wall Street"... that shit had me dying!

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@hmate9 thanks a lot

@bbrock32--once they click on any button the next page is walmart GC page. I am testing 2 zip and 1 email submit

@dubbsy -- the connection of wining--- in my angle it is like geenrating support for Occupy wall street and in return you giving people a Gift card. Thsi is taregtted to people supporting OWst., people looking for job, people looking for job compensation from state. So in my mind the connection is to make it look like supporting occupy wall street and in return getting something which they can use.

Also based on tijn feedback i have created 6 more landers with emotional picture angle. In next step i would rotate headline too as rightly suggested by you. Thanks for very useful advice.

by the way, i am from India.....been in New York twice and i love it.

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By the way any opinion which kind of offer would go well with this angle.

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Hey Chilli... Yeah NY is a great place, always something to do, and can find literally anything you want/need in like a 5 block radius.

Maybe promoting Visa Gift cards (they'll think of it as cash), or Restaurant related Offers (if they're broke they'd probably be interested in discount eating), or like you are doing with store gift cards (walmart, Best Buy/target/etc..)

I don't know if there's like a specific offer that would be better, I'd just suggest split testing a bunch of different types

Since you're targeting people looking for jobs or some kind of compensation from the state, maybe unemployment or job Lead Gen offers would do well, tho I don't know how to make the connection from voting -> unemployment/job offer?

- D

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Thanks dubbsy, your suggestions would be me next targets

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chilli - i would be carefull with creating too many landers. First priority is always in my view to quickly test whether the actual offers you are promoting convert.

So what you could do is spend $5 testing your 6 landers and then to continue running with the best 2.

Then ones you have an offer that converts you can start splittesting new versions of the landers against your best performing control one.

I always use the following rule of thumb

Priority 1) Confirm offers are converting
Priority 2) Optimize targets to get to at least break even
Priority 3) Tweak landers / offers to improve Profit/ROI
Priority 4) Scale

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@tijn - I am following your advice. Just waiting for LI to approve the campaign

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initial test done

spend - $5
views- $264
clicks- 3 (on 3 different LP's) (i had prepared 6 landers)
conversion= 0
3 clicks came from 1 target which took $1.3 of the budget.

so should i shelve it? where to go from here.

total of 11 different campaigns got down with no conversion.

your views would be much appreciated.

what you do nest--- move on or do something different?

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hey chilli, check out these threads to figure out some money management rules:

set goals, get clear metrics

http://stmforum.com/forum/showthread...ll=1#post25711

http://stmforum.com/forum/showthread...ow-along/page4

http://stmforum.com/forum/showthread...oes-a-campaign


some general rules for doing lower payout email submits (which is the case for your walmart offer i think?):

1. 50% payout, no clicks - Pause any targets that have spent 50% of your offer payout and not received any clicks.
2. 100% payout, no conversions - Pause any targets that have spent 100% of your offer payout and not received any conversions.
3. -50% ROI or less - Pause targets

best of luck!

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the first campaign didnt worked out.

I have launched about 35 campaigns till not with majority DL and some with LP (from target gift card LP and justin beiber LP). Did modifications on LP and launched my own stuff.

IN Lead Impact no success so far. One campaign actually produced conversion but it was -ve on ROI. Earned about $10 for $20 spent.

Clueless where to go from here.

What you guys do when you hit this roadblock. After 30+ offers and $5 to $10/ offer with mix of both LP and DL offers i am not sure what to do next.

Any thoughts would be much appreciated.

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Can you post the stats of the one where you earned $10 and ill See whether there are still opportunities.

When you create your 30 campaigns do you always do the same thing (apart from changing the offer) ?

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HI Tijn,

thanks for reply. below is the screneshot. i started with 5 targets and its variations and only 1 (site specific to offer site) produced the results.later (after i posted this) i expanded it to more sites (like 30 to 40) but nothing happened. ( note here-- eventually the no. 2 site in picture also became negative)

i both Direct linked and used LP. the target landing page with exit and entry pop up brought maximum conversions. since its not legal with respect to lead impact i ran it only on weekends.

the offer related to coupon to specific megastores

in all these 30 campaigns i tried different niches and expanded from low to high number of targets. Yesterday night i followed phoenix blitzkeriz strategy and expanded from high to low. made $5.5 from $30 spent. have some doubts and i would be posting it in phoenix specifc thread.(here http://stmforum.com/forum/showthread...ll=1#post36013 )

am i missing something here? i have exhausted Lead impact money 2 times same value and a bit demotivated at present.

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its difficult to judge cause i think in the stats you showed you have DL and Landers mixed up as im seeing very high CTR and some 100% ones which suggests directlinking.

first impression from the stats though is that you have an offer that converts, so challenge number 1 is achieved.

your CR seems too low in most cases though which again is probably because you were partly direct linking.

In this particular case you have 2 options i think:

1) adjust your angle and landers to improve CTR/CR for the 2 targets showing potential

2) find more targets similar to target 2 on the list. Its got a decent CR.

The thing to remind yourself is that even the best affiliates get 2 maybe 3 out of 10 campaigns to be profitable.

So dont be disharted, pick yourself up and decide on a strategy.

Also, and I think i saw this in one of phoenixes threads, agree with yourself your target numbers and exit points and stick to that religiously.

Because only 3 in 10 turn profitable, mitigating your losses on the other 7 is critical!

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thanks tijn..............i am re-reading your messages again and again to see what i need to do next

yes, i am moving on for now .................. thoughts of quitting comes but then next moment i am on it again. this stuff if addictive just like stock markets coz u never know when the bet you have made makes you money (till the time u r newbie and learning)

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I tried Phoenix does a campaign http://stmforum.com/forum/showthread...campaign/page6
and i saw hope.

i have two plans which i wanted to validate

1) test offers with 5 to 10 top traffic targets and move from there. (take top results from google)
2) i have got some offer which converted. tijn suggested me to change my angle in LP. ( might go for 90 seconds site builder to get independent wrt to landing pages)

I was at present focusing on zip and email submits. might shift focus to dating (read iwanturcoin 30 days challenge). any thoughts?

trying 3 to 5 offer per day.................

sometimes i suspect Lead Impact and at other moment i read many threads where its working for people. Should i shift to trafficvance?

any help or thoughts by any of you respected members would help me.

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Great!!

Stick with the Program! If you have given it a fair crack then by all means move, but dont keep changing. The only way people make money in this business is by focussing and being pig headed.

No - TV required $1000 budget to start. Your better off using 20% of this to really test 20 to 30 campaigns.

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thanks tijn.

Ran another campaign and i would like to share the stats to get views
Used a LP this time.
spent about= $27
revenue= 8.7
Loss= -18.3

I initially thought to spend no more than $5 but i got about 2 conversions soon. I let it go and increased my budget. In meantime i paused many targets but let one of main to run coz it produced first 2conversions. But eventually it produced one more conversion only (you can see first target)

the CTR and CR is low.............

trying about 2-3 campaigns both of LP and DL today. Will post if any would produce conversion.

actually any campaign that somehow produce conversion becomes important for me...........

would appreciate your views, experiences and any help you can offer.

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couple of other campaigns went down.....no conversions and i scrapped them

In parallel i have started something in finance apart from email/zip submit.

One question-- seems i have touched most of email and zip submits offers. Seems the next options is to expand them through different angles......

what can be other angles??? POLL sites??..............any other ideas please?

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