Home > Paid Traffic Sources > Adult Traffic (NSFW)

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From Adult POP to Adult BANNERS (7)

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Hello!

I was running adult pop campaigns about 1 month and my best results were like xxx\day.
But the traffic quality wasnt good for offers And 1 by 1 they were paused.

So now im trying to learn about banners in adult.

I have some questions:

1. CPM or CPC. Im using tracker PixelK and its ok with pop traffic. But with banners if I will use CPM model - how can i track it ? I read about some pixel for banners impressions tracking, but not all traffic sources can give this option. For example Exoclick. If i want to use CPM - how should i track results, roi and etc.... Or most of you using CPC?

2. LandingPages. Looked in spyservice today.... Many many "rules" landing pages. Is it ok that after our rule LP user will get another rules on offers ?

3. Traffic quality for offers. It there less possobility to be paused while using banners insted of POP traffic?

Thx alot for answers!

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My answers:

1. CPM when possible. You will need to develop good banner making skills so that you have an advantage over your competition. But yeah it's always CPM over CPC for me.

2. Rules landers are pretty much the standard. If you use a rules lander as an LP, I definitely wouldn't have it followed by another rules lander offer page. Use another offer landing page instead.

3. Yes banners (assuming you use quality sources) are much better for lead quality than pops, but you can still get kicked off offers. POPS is pretty much the worst traffic you can use for Adult SOI/DOI offers in terms of quality.

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Pops are know for causing quality problems, your definitely not alone with that problem Many people mix that traffic with banners and other traffic types, in order to stay on the offers.


Definitely go for CPM wherever possible. Let it run for a while, check what the average CPC is and use that in your tracker, that's pretty much the only way.

Yup, that's a standard situation. Split test it with offers without the rules entry or send traffic directly to offers with rules without using your own Lp and go with what works best.

Yes, you will have less quality problems than with pops. You will still loose some offers, but it shoudnt be as frequent as with POPs. Quality is often tied to the placements/sources, try to pass the sourceID to your networks and see if you can optimize it somehow.

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Thx matuloo!

Also one more question:
When i worked with pops i usually target on mobile. Offers were (soi\doi).
Is it works with banners ?
Or better target desktop if i want use soi\doi dating offers?

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Both can work, if you had solid results with mobile already, stay there and use the same LPs.

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Matuloo i saw many many many cartoons landings in spyservice.
Isnt it against lead quality and 30+ payable men ?

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It's true that with these animated landers, you give up on the options to target older guys by using older females, but now you're targeting those with more specific tastes or generally the very curious ones and those guys are willing to pay for their special desires ... If you look at the animations, most of them are kinda weird, I think that's why they still can work. It attracts weird people looking for partners who don't mind to do weird things ... and that comes at a price At least that's why I think it works

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