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Facebook Engagments (5)

03-18-2017 04:48 PM #1 orisin1 (Member)
Facebook Engagments

I have been running tests on post engagment type ads on Facebook recently to a few content sites and Im having a hard time understanding what Facebook counts as engagments. From what they tell you it's clicks, shares, likes,comments, reactions. But I see post running with 99 post engagments and non of the above actions were taken. When I look at the post data it says 9 clicks- 6 photo views and 3 other clicks.
So what should I make out of those 99 post engagments?

03-20-2017 04:18 PM #2 Mobidea (Veteran Member)

Hey!

The meaning of post engagement that you mentioned is correct, although the case is a bit confusing. Could you please share the statistics?

03-22-2017 03:51 PM #3 orisin1 (Member)

the stats are what I shared above
got charged for 99 engagements
but only engagements showing up are 9 clicks

03-24-2017 02:47 PM #4 fbqueen (Senior Member)

Did your post have a long text? Did the reader have to click on the "read more" text to see the full content above the image? When they enlarge the pic, that's an engagement too. When they like your page, that's an engagement too. Pretty much anything that has to do with a click on any part of your post.

03-24-2017 04:50 PM #5 orisin1 (Member)

Quote Originally Posted by fbqueen View Post
Did your post have a long text? Did the reader have to click on the "read more" text to see the full content above the image? When they enlarge the pic, that's an engagement too. When they like your page, that's an engagement too. Pretty much anything that has to do with a click on any part of your post.
no it was a short text. could be the pic enlargement- I didn't know it was considered an engagement as well

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