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Split Testing iPhone and Samsung offers? (2)


03-09-2017 01:24 AM #1 thien425 (Member)
Split Testing iPhone and Samsung offers?

Is this a good way to split test these offers against each other? Obviously I would have to set up rules and paths to match the landers to the offers but is it wise to test it this way? Or would it be better to test iPhone offers against other iPhone offers and Samsung offers against other Samsung offers? Does this question make sense? Apologies if it doesn't.


03-09-2017 03:58 AM #2 erikgyepes (Moderator)

I think there won't be big differences, but you can run a test, why not.

The funny fact is that even if your lander is suited for Samsung and the offer points to iPhone they will still convert (however I not recommend mixing it up as it will hurt your CVRs)


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