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What timezone is used in Voluum's hour of day reporting? (4)

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I'm trying to analyze a campaign to determine if I should day part it. When I look at the "hour of day" section on Voluum, what timezone is being used? Is it my local timezone set up in my settings? Is it GMT? Is it the timezone of the GEO that the campaign is running in?

I hope this isn't too naïve of a question. Thanks in advance for your help!!

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Hey Chris,

Voluum uses the timezone you have in your settings. That also means that the reports change when you change the time zone so you can essentially see it any way you need or like.

Cheers.

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That's great to know, and I suppose that makes the most sense. Furthermore, that second part is a great point and something I would not have considered: the ability to change the time zone to a camp's local would make analyzing day-parting so much easier! Thank you for your help!!

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Yeah, some traffic sources let you day part but don't let you change timezones So changing it in Voluum and then making decisions is probably the way to go.

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