Hi everyone Im new to CPA marketing and I understand the dating/ adult niche is a highly competitive one.
I want to know if i can just link ads directly to the signup offer for these dating campaigns and bypass my own landing page.
Is it effective? Or would creating my own landing page before sending them to the sign up offer somehow increase conversions??
Thanks for the help
Welcome to online marketing :-)
Of course you can do that but it would not make too much sense if its not a dating offer with a good direct carrier billing flow. A good lander will also increase the Leadquality. If you send a lot of users that will not convert to the offer and its PPL you will get kicked from it or a lower payout.
If you wanna run in Italy Dating, let me know we have their a own offer...
Thanks Blueflag for the tips!
Hello lancelee123,
adult dating is one of those verticals where you have basically ZERO chance to succeed without a good Landing Page, the only exception could be what blueflag mentioned : A carrier billing offer with a good flow.
Based on my own experience, good landing page can massively increase the CVR but also the lead quality.
I recommend to test lots of LPs, as some styles work better with certain banner and offer styles better.
Thanks Matuloo, Ive been following alot of your posts and youve been of great help. Im eager to get started and just collecting the proper advice from everyone here on the forum before running my first couple of campaigns. Im ready to launch and start testing. Im climbing the mountain all of you have climbed to meet you all at the top, and will be happy when our paths cross one day.

Good landing page improves your CR.
Once you've created that epic LP, feel free to reach out for some adult offers, we have SOI, DOI, all geos over at Adsimilis.
Skype= joanieschneider.dqna
One of the ambassadors for our 6-week AMC course did a case study that showed us how he was able to get great results by direct-linking to adult offers.
The "catch": He was doing it with offers that already had pre-landers built into the offers.
You can mass-test those very quickly. Mass-testing would be necessary if you want to find more than the occasional gem. Applies here and anywhere else.
Best of luck!
Amy
All traffic is dynamic, don't rule it out, split test 10% of your traffic & see how things pan out. Let the numbers do the talking
CPL wise .. Your focus is get the lead through the door, once there, it's the sponsors responsibility to convert the "free" lead into a "paying" member....just food for thought
With that said I do agree tho, the majority of the dating campaigns we run are w/ prelanders
Good luck on your campaigns!