A few moths ago, we ran on DNTX and accidentally one of the bids escalated and the campaign spent $700 in an hour.
At ASW in Vegas, we met them again and was told about the new UI, and we tried it.
I may have accidentally added 1.1 instead of .0011, but their system UI is super flawed. This is what it looks like attached.
A few days ago, the same thing happened, and the system was bidding $9 per click. So we spent about $1200 in like, an hour. Luckily I only had $1200 in the account funded, otherwise would have lost more.
We contacted their director and they are saying:
"There are indeed valid reasons to bid 1$ per ppr/pop, we see that every day. We have not put in the bid. We are not going to refund you unless you can prove that it was our fault. You told us that you were going for a CPC of 0.0011 which is not possible, but equals a CPM of 1.1$. Chances are that a CPC of 1.1$ was entered by mistake.
Our bidding algorithm charges you .99 for a bid of 1.1$. I don’t have the data about who was bidding what that day, because our amounts of data are humongous .
Plus those campaigns ran unmonitored without a cap (our system saved your account from running empty within one day in fact) from your side for 2 days, we even proactively approached you about them.
Yes, there have been some flaws, that’s why we invested a significant amount of developer investigation in this case.
I offered you a fair compromise which you are denying, without any proof that it was our mistake.
If you send us any prove, even if you can reproduce that it is our fault, we will issue a refund.
I’m sorry but I can’t provide you with a refund."
Has this happened to anyone else?
we have a humongous data but your data I don't want to search =))))
Overspending and mistakes like this happen to affiliates all the time.
Most of the times its our mistake and it's our responsibility to be aware of this as media buyers.
Same thing when you want to buy traffic from one geo, but instead you accidentally buy worldwide traffic, or you want mobile only, but accidentally you buy desktop as well.
I don't personally use the new interface yet (they introduced it to me in AWA as well, but I rather stepped back as it's still kinda beta) and looks like I did a right decision.
In some cases new UIs can get us some advantages, we can find bugs and holes here and there, but on the other side there are also risks involved.
However from your screenshot it looks that you are clearly bidding $0.0011 per click which should translate to $1.1 CPM and not $1.1 per click.
So if this is the case I would try to fight and describe the whole situation again.