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What do you use a Virtual Assistant for? I need some help to know how they help me. (5)


11-11-2016 12:32 PM #1 RajPatel (Member)
What do you use a Virtual Assistant for? I need some help to know how they help me.

hi everyone

I am a ONE MAN SHOW right now, and would like to hire a VA.. but what do you use them for? I feel like everything i do, i need to do it. What tasks do you have them doing that doesn't involve your expertise? Maybe some of your ways of using them can inspire me on how i may use them in my business.

thanks for the help.

Raj


11-11-2016 01:18 PM #2 sebastian_r (Member)

I do the thinking, my bot and VAs are doing the execution.

For example, I have an idea for an new creative or landing page. I give the instructions to my VAs, and they execute it. From creation to adding it to the campaign. My bot is doing the split testing.

Instead of executing myself which would take hours or days at worst, I spend 2 minutes thinking and move on.

You can give everything to VAs that takes a particular skill set, but does not need expert knowledge about affiliate marketing. E.g. graphic design, web design, data analysis. If you want to outsource specific affiliate marketing tasks e.g. blacklisting you would need to make written instructions how it needs to be done (create static rules that can be executed without guess work / intuition). Step-by-Step screenshots or a video is the name of the game. When you think you can leave something out because it is self-explanatory, trust me, it is with 99% certainty not self-explanatory. Do it once right, so you never have to touch it again.

Bad instructions would be: Hey I have this camp here, can you make new creatives / lander for it.
Bad instructions would be: Hey optimize that camp for me.

Good instructions would be: Here is the creative I currently running, create 5-10 variations with different contrast, lighting, colouring, perspective then send it to person XYZ.
Good instructions would be: Open campaign ABC1 in Voluum, go to custom variable 1, check for widgets with spend >10$ and no conversion, then go to the traffic source and block it on the blacklist for camp ABC1. Do this once daily between 08-10am.

If you break the whole show into single tasks you can outsource almost everything, just the thinking needs to be done by you.

For example, your job would be to come up with an campaign idea (geo, offer, traffic source, bidding....) and you let your VAs do the execution. You can even outsource large part of the campaign idea so you only need to put the puzzle pieces together, but that is something I'm not going to share here.


11-11-2016 01:25 PM #3 RajPatel (Member)

Quote Originally Posted by sebastian_r View Post
I do the thinking, my bot and VAs do the execution.

For example, I have an idea for an new creative or landing page. I give the instructions to my VAs, and they execute it. From creation to adding it to the campaign. My bot is doing the split testing.

Instead of executing myself which would take hours or days at worst, I spend 2 minutes thinking and move on.

You can give everything to VAs that takes a particular skill set, but does not need expert knowledge about affiliate marketing. E.g. graphic design, web design, data analysis. If you want to outsource specific affiliate marketing tasks e.g. blacklisting you would need to make written instructions how it needs to be done (create static rules that can be executed without guess work / intuition.

Bad instructions would be: Hey I have this camp here, can you make new creatives / lander for it.
Bad instructions would be: Hey optimize that camp for me.

Good instructions would be: Here is the creative I currently running, create 5-10 variations with different contrast, lighting, colouring, perspective then send it to person XYZ.
Good instructions would be: Open campaign ABC1 in Voluum, go to custom variable 1, check for widgets with spend >10$ and no conversion, then go to the traffic source and block it on the blacklist for camp ABC1.

If you break the whole show into single tasks you can outsource almost everything, just the thinking needs to be done by you.
Thanks for that... what site you using for VA's? I hear about UPWORK and used them once for a small project.


11-11-2016 01:33 PM #4 sebastian_r (Member)

The site is irrelevant. The GEO where you hire from is the most important. Further hiring VAs is a skill. Prepare to go through lots of shit with try and error. Or find somebody who can teach you the skill of hiring VAs.

In short:

It often takes 4-5 hires for one good one.
Hire experience and attitude.
Hire fast for quick test tasks, fire even faster if its not a good fit.
Never settle for a turd.
Rating and reviews get pretty accurate after 500-1000 hours worked.


11-11-2016 02:30 PM #5 manu_adefy (Veteran Member)

Hey Raj,

Just posted something that might be interesting for you.. Doesn't deal with VAs only: http://stmforum.com/forum/showthread...onal-Structure

Manu.


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