Facebook Organic Traffic, Yet many monetize it (8)
Scheme: FB page with viral news + 5 posts every hour + adsense = $$$
We know it won't last forever, but i'm still surprised by how many people are still monetizing this way ( got plenty of examples )
What's your opinion on this ? The websites i'm talking about rely on shares by posting possibly fake images/events/news
I'm not interested in anything ethical relathed, but just by the scheme in itself
Definitely getting harder due to the FB Clickbait hammer from earlier this year.
August 4, 2016
News Feed FYI: Further Reducing Clickbait in Feed
http://newsroom.fb.com/news/2016/08/...kbait-in-feed/
By Alex Peysakhovich, Research Scientist and Kristin Hendrix, User Experience Researcher
Our goal with News Feed is to show people the stories most relevant to them — ranking stories so that what’s most important to each person shows up highest in their News Feeds. When we rank and make improvements to News Feed, we rely on a set of core values. These values — which we’ve been using for years — guide our thinking, and help us keep the central experience of News Feed intact as it evolves.
One of our News Feed values is to have authentic communication on our platform. People have told us they like seeing authentic stories the most. That’s why we work hard to understand what type of stories and posts people consider genuine, so we can show more of them in News Feed. We also work to understand what kinds of stories people find misleading and spammy to help make sure people see those less.
We’ve heard from people that they specifically want to see fewer stories with clickbait headlines or link titles. These are headlines that intentionally leave out crucial information, or mislead people, forcing people to click to find out the answer. For example: “When She Looked Under Her Couch Cushions And Saw THIS… I Was SHOCKED!”; “He Put Garlic In His Shoes Before Going To Bed And What Happens Next Is Hard To Believe”; or “The Dog Barked At The Deliveryman And His Reaction Was Priceless.”
To address this feedback from our community, we’re making an update to News Feed ranking to further reduce clickbait headlines in the coming weeks. With this update, people will see fewer clickbait stories and more of the stories they want to see higher up in their feeds.
How we reduce clickbait headlines
To address clickbait headlines, we previously made an update to News Feed that reduces the distribution of posts that lead people to click and then quickly come back to News Feed. While this update helped, we’re still seeing Pages rely on clickbait headlines, and people are still telling us they would prefer to see clearly written headlines that help them decide how they want to spend their time and not waste time on what they click.
We are focusing more effort on this, and are updating News Feed by using a system that identifies phrases that are commonly used in clickbait headlines. First, we categorized tens of thousands of headlines as clickbait by considering two key points: (1) if the headline withholds information required to understand what the content of the article is; and (2) if the headline exaggerates the article to create misleading expectations for the reader. For example, the headline “You’ll Never Believe Who Tripped and Fell on the Red Carpet…” withholds information required to understand the article (What happened? Who Tripped?) The headline “Apples Are Actually Bad For You?!” misleads the reader (apples are only bad for you if you eat too many every day). A team at Facebook reviewed thousands of headlines using these criteria, validating each other’s work to identify a large set of clickbait headlines.
From there, we built a system that looks at the set of clickbait headlines to determine what phrases are commonly used in clickbait headlines that are not used in other headlines. This is similar to how many email spam filters work.
Our system identifies posts that are clickbait and which web domains and Pages these posts come from. Links posted from or shared from Pages or domains that consistently post clickbait headlines will appear lower in News Feed. News Feed will continue to learn over time — if a Page stops posting clickbait headlines, their posts will stop being impacted by this change. We’ll continue to update how we identify clickbait as we improve our systems and hear more from people using News Feed.
Will this impact my Page?
We anticipate that most Pages won’t see any significant changes to their distribution in News Feed as a result of this change. However, websites and Pages who rely on clickbait-style headlines should expect their distribution to decrease. Pages should avoid headlines that withhold information required to understand what the content of the article is and headlines that exaggerate the article to create misleading expectations.
As always, Pages should refer to our publishing best practices. We will learn from these changes and will continue to work on reducing clickbait so News Feed is a place for authentic communication.
is anybody considering a scheme where you post 5 times a hour, but the content isn`t spammy ?
example: you got a page in self-help niche and you just post as much as you can. Not all posts brings to a link. I see people doing it with profit yet
I've seen many pages that do that, and some have zero engagement and some do OK. All depends on if you care or not. Throwing random content up on FB every 5 minutes usually looks like you don't care. Throwing good quality content up on a less frequent basis usually does much better.
I saw one page in the health/exercise niche where he was putting up exercise videos every day and linking every few days to Clickbank and supplement offers, but I have no idea how much he or she makes. It looked a viable business from my point of view because he/she had obviously been doing it for a while, but whether it's worth it is impossible to say.
I've also seen people doing arbitrage from cheap traffic networks like 7Search paying 0.03 cents per click to sites using mainly AdSense but also affiliate/CPA banners and links. But again the sites need content, need to be well niched-down, and can't look like purely AdSense bait. If you do it right it can be very simple.
Go do some research. I also seem to remember reading that Google are coming down on obvious looking AdSense sites that people drive cheap junk traffic to, because it obviously harms their ad effectiveness.
This is pure arbitrage, it has been around forever and it is nowhere to go, it's just changing a bit all the time. Right now, the hot shit is to get cheap facebook traffic and monetize with a combination of adsense and native ad networks - plus also buy more cheap traffic from native networks to get the wheel rolling some more. The more like a banner farm the site looks, the more likely it is to be full of native ads and the less of adsense there is to be found - exactly because they ban these sites eventually.
As cmdeal noted, the clickbait policy will definitely make this harder, but there is still a ton of sites doing it. I wonder what the next evolution level will be in this context, facebook clickbait and native networks was the last one, something new will come again.
Originally Posted by matuloo
A lot of people are doing 5 to 6 figures monthly using the same procedure. People who have big pages consistently earn a good amount of money from this method and it will stay here no matter how many big changes on newsfeed come. Facebook traffic is the biggest source for native networks too. I'm not sure about the fake news part, most content is clickbait though.
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