My First Follow Along - Man Enhancement at Traffic Junky (14)
Hello all! I decided to pick this campaign for my first follow along as I am rather new to Adult traffic.
The product is one of the man enhancement info products around the vertical. Payout is $37/sale.
I am also running this offer in native ads (RevContent). Started 10 days ago, still not in the green but slowly improving and seen some conversions on a daily basis.
Some days ago I decided to give it a try in adult traffic and opened an account with TJ. My first campaign was a total miss and I made a lot of newby mistakes like picking ALL placements for my format (300x250) and a $25/day budget. The results after three days were 0 conversions and few clics in each placement/site so nothing statisticly valid to make decisions. After a couple chats with my rep I created a second campaign targeting four sites, cheap placements (footers), and some geo's (like 8). I did not got any conversion yet, but I already cut the worst two CTR sites to try to get more in depth information on fewer locations.
For this new campaign, these are the stats:
CTR info per geo:
I am using a lander for this offer. That was not the case in my native campaign and is something pending to try there.. The offer goes to an autoplay VSL. The lander CTR is not great and I know I need to improve.
I think my next steps should be:
- Test lander variations
- Test more offers
- Test more ads
Coments welcome 
Thanks!
Hello,
congrats on taking action!
Male enhancement can work well on adult traffic, especially in some GEOs where dating isn't dominating.
I would make some changes to your campaign tho.
TJ has huge sites so it's a good idea to target them in separate campaigns. I know it's possible to setup separate "bids" in TJ and target several zones in one campaign, but I always prefer split it into several campaigns. It's just so easier to stay organized and to analyze the data in your tracker. If you are ok with the current setup, do it, but it's a good practice to get used to splitting up campaigns by GEO and by site or spots in case of mega sites.
Footers are cheap yes, but based on my dating promo experience, footers also generate the most problems with lead quality. Lead quality problems mean poor sales, so I'm not sure if it's the best pick for a campaign that aims to sell something. Please take this as a note only, I didn't try to sell male enhancement in footers myself, so maybe it will produce different results than dating ...
I would suggest that you focus on a lower number of spots and also on less GEOs than 8. Not sure how high your budget is for this, but testing several spots across 8 GEOs sounds like an overkill for a new campaign to me. On top of that, you need to test several banners and LPs ... I'd rather focus on this side of the process and add more GEOs later one, once you get something going.
Keep us posted
Hey Southstar, if you are looking for additional offers to test, I'd love to have you join us. Also, if you're looking for an Alexa sub 500 site where hardly anyone runs male enhancement and the cost of entry is cheap (less than $25 with good rotation), I'll be happy to drop that tip with you as well.
@matuloo, thanks for your comments! appreciate it.
Today progress:
- I have scaled down the scope of the campaign and changed the mix to have a footer and a video side placement.
- I duplicated my budget to $50/day to try collect data faster.
- I am now testing different funnels with 4 ads x 2 landers x 2 offers.
Cheers!
Hi everyone!
Not the best of news... I paused my TJ campaign today as I did not make even one conversion. I tested a combination of 10 banners, DL + 3 LPs, and 3 offers. I also adjusted my scope to display in two sites and two positions.
Traffic stats so far until today:
I wonder if the product is really viable in TJ. However, looking at these two sites, I see my same offer being runned by other affiliates.
Matuloo's the expert on adult traffic so I'm not here to meddle - just wanted to share my own experiences because male enhancement is a vertical I've done well in and it will always hold a special place in my heart.
Sorry to hear TJ isn't working out for you. Have you tried text ads? I've had minor success promoting male enhancement products on exoclick using them.
Not many people know this, but I used to have quite a few sites on male enhancement in the past when I was still doing SEO. I had product comparison charts for every type of product (extenders, pills, pumps, manual exercise ebooks etc.), plus opt-in forms that offered a free penis enlargement exercise ebook as bait. Then I had an email series that provided solid tips and of course sales pitch to the different products with my aff link. Some of the products had payouts that exceeded $200 - but at the time I was too complacent and lazy to scale.
Then I dabbled in paid traffic on exoclick by writing a couple of text ads to sell the vimax pill and broke even right away. At that time I was very new to paid traffic other than adwords. I didn't know that further split-testing would have taken me to green - and I gave up.
I've been wanting to give this niche another shot - but alas, too many projects on my hands, and too little time.
So you can also consider sending paid traffic to an opt-in form and sending them an email series automatically through aweber for example. If you load up enough PE tips and sales pitch emails, you won't have to touch anything in the back end for a long time - which will let you focus on tweaking your opt-in lander and optimizing your traffic.
Here are some of my favorite aff programs for your reference:
http://affiliates.impactfive.com/
http://affiliates.sellhealth.com/
http://www.moreniche.com
http://www.oainternet.com/
http://cashassociate.com/
Note: I haven't worked with these networks for a couple of years now so have no idea if they're still good. They were great when I was working with them though.
(Disclaimer: STM does not endorse any affiliate programs or networks. Please join at your discretion.)
Amy
Originally Posted by southstar
Not the best of news... I paused my TJ campaign today as I did not make even one conversion. I tested a combination of 10 banners, DL + 3 LPs, and 3 offers. I also adjusted my scope to display in two sites and two positions.
Traffic stats so far until today:
I wonder if the product is really viable in TJ. However, looking at these two sites, I see my same offer being runned by other affiliates.
The fact that you see other affiliates promoting the same product means that it probably works for them. Did you try to rip their funnels and test it?
TJ is a solid source - you know that the sites are all legit, so it should be just about finding what works there.
You spent $240 so far, but let's break it down a bit, you sent part of the traffic directly to the offer without a LP, that's like throwing money out of the window usually with such offers. So cut that part of the $ spent. You tested 3 offers, do you see all of them being ran by the competitors? Maybe out of the 3, some are simply bad? How much did you actually spend on the offers that you see competitors pushing too?
Running stuff like this isn't easy. The high payouts really complicate the testing, since the conversions don't come in so fast. So I understand if you don't want to continue with it, but this vertical is one of those that can work with adult traffic, that's a known fact.
Vortex gave you solid advice too! It might be worth a try to build more complicated funnels for this, including email colection and reviews ... but this would require more investment and it's not so easy to build. That's why they work well with SEO traffic - niche sites have a lot of info, articles and reviews - this can convert the visitors better than a banner and a simple LP.
Amy, Matuloo, thanks for the great advice.
Amy, definitely would like to explore more characters moles funnels sometime. I just do not feel it as a first step in a new vertical (for me).
Matuloo, you are right, the high payout makes it difficult to test unless working with a big budget. I did not saw any low payout offer running there though. All the offers I am rotating are being advertised in the same sites.
Something new I am trying is to advertise in paid areas of few dating sites through Etology. Did not got any conversions either with similar spent.
I do not know if it is wise to test multiple things at the same time... my goal is to stick with the best source for this as a starting point and optimize through.
Originally Posted by southstar
Not sure how interested they are into male enhancement tho. This traffic is super expensive so proceed with caution. I'm testing some dating offers with this traffic, but no big results so far, the spots are dominated by direct advertisers so it's hard to compete against them. And paying $10 for 1000 banner impressions is something I'm not used to )As for testing multiple things at a time : depends on how much you can handle. It's a good idea to stick to one thing when learning AM in general. And once you feel knowledgeable enough, test as much as your brain can handle
On the other hand, in case you simply can't find success in a vertical/source/traffic type you simply have to call it quits and move to something else.
Hey matuloo,
I am paying less than half of that.. between $2-$4 CPM depending on the site.
Have not seen results so far. I am also questioning myself how interested they are in this vertical. However, I continue to see other advertisers buying spaces for this (or similar products) on the same and related sites.
I will not give up yet. I will continue testing different banners, landers, and offers for some more days.
Originally Posted by southstar
Originally Posted by matuloo
I stoped my native campaign and have also stopped this one. I really think I need to move forward with a lower payout scheme to get more data, and play with volume.
I also think I must stick to one traffic source to start off,, for the sake of getting more data and limiting spend.
Thanks all!
Dan.
Originally Posted by southstar
Home > Adult Traffic (NSFW) > Follow-along Campaigns