I emailed a few media agencies to see about promoting offers and like all of them said they prefer doing campaigns based on CPA....
Now why and cant I just be like ... welll i have a 5 dollar payout on this dating offer, sure ill pay you 3 dollar cpa for my 5 dollar cpa offer that im getting through a network..
So like a win / win situation? Any thoughts? Just doesnt seem reasonable to me I guess when they could probably get the same offer for around the same price I can?
Yeah that is how a lot of people make money just CPA arbitrage. Problem is chances are most affiliates have already contacted that traffic source and theres always someone willing to take margins way lower than you. Also, once the advertisers/ networks come in and give a CPA you can't compete with your out of luck.
Why does the ad network like CPA deals? Because they know what traffic backs out and they know they can hit RIDICULOUSLY low CPAs there and if you went CPM or CPC you may see great ROI, but by going CPA they can also add their shitty unsold inventory into the mix, still hit your CPA goals but also fill inventory for their shite publishers.
Like Mr Green always tells me, going CPA with ad networks is being lazy.
Just remember when it comes to any media buying eCPM is KINGGGGGGGGG
Arbitrage opportunities exist, but very few work out. Most agencies and ad networks are smart enough to find the offer at a higher payout than you can give them if they don't already have it or have already tested it. In your initial conversations you'll be asked if you own the offer, or are the agency of record, if not they'll try and go direct and all you did was potentially introduce them to an offer that might do well for them.
You can lie, but they'll do their homework anyway and you'll look like an asshole. In other cases I've gotten deals live and a week or two later I'm cut out, sometimes they'll run you at whatever payout just to test it and get the numbers and from there they'll cut you out.
If you get live, there's also the fact that you will get a VERY small amount of traffic because it's a cpa test and if it doesn't perform right out of the gate, they won't optimize, you're done. So you basically could have spent weeks of calls, emails, setup, prepaying or credit apps to get live for about 2 hours and see 85 clicks before the campaign is pulled.
Nothing is ever really that easy, not saying you can't fall into lucrative deals, it happens all the time but it's plenty of work getting one of those good deals live.
Who are some of these media agencies your referring to?