Facebook Pages Reach Dropping Due To Anti-Clickbaits (15)
Hey Everyone...
I've 20-30 facebook pages that have fans ranging over 200k-1m... , those pages were used to drive crazy viral sites using the clickbait strategy...
but since july algo, with every page the story is same..... but I did try to follow the new guidelines about non clickbait titles.. and I did try posting content without witholding any information or misleading
information.. but that hurt the page even more... so stil today if I post clickbait content they perform better than non clickbait content.. but all of the pages are dying slowly..
every day the reach is going down and down... I'd be very glad to meet and hear from people coming from this background or with lots of knowledge with facebook...
How are you all coping and adjusting with new changes?
I still see sites like littlethings doing very well without non clickbait content but how are they dong this.. are they using paid ads..
I did try paid campaigns too but the orgnaic reach isn't just as it was before..
any suggestion and tips would be very helpful thanks.
Start allocating some of your profits and spend on FB Ads.
do you mean by boosting the posts and all?
or do you mean by sending clicks to website?
yes i did try those but there was just no good sign.. whatever i spent on the ads.. i wasn't even able to make half back....
In what GEOs are you advertising and what were you paying per engagement?
Only US... but sometimes UK, CA.. but that's it.. and with some contents i can easily get 0.01 cpc.. but the problem is there is just no organic reach.. only paid reach before i used to able to get 20-30k Uniques per 100$ because of virality but that doesn't exist anymore.. it's just like 10k visits which is from the paid ads.
good times are over, pay up
Originally Posted by iAmAttila
Expect higher paid traffic prices now as well ...
With 0.01 cpc, you cannot make profit? How are you monetizing?
Originally Posted by sunrocket
I'm interested in discussing the issue too, I've been using paid ads to build a niche page, I've yet to discover what the reach will be like once I stop boosting posts, probably less than 5% - but if I can get it to 100k likes then hopefully with 5k a day average reach of organic traffic I should be able to do something with it besides pushing an Adsense site from it , hopefully find some offers that convert for the targeted fanbase . The problem with trying to monetize general viral sites with Adsense is it relies on a very high volumes of traffic, I'm probably wasting my cash on building a page up from paid ads but until I actually see the results myself I don't want to dismiss it.
This will definitely be a much harder game with FB cracking down.
If you have not done so already, you definitely should start diversifying your revenue streams ASAP.
As with any new rule or regulation, it also takes some time for them to analyze the effects and decide whether it met their expectations or not. So expect bigger or smaller changes to the anti click bait algo in the near future. Viral sites cannot survive without the organic traffic effect, so someone will either come up with a way to fool the system or large % of the will slowly die off.
FB algo change hasn't had any effect as far as I can tell. My top site is still driving 10-25M in FREE traffic/month
I know how littlethings, etc. are still driving massive amounts of traffic. Most people go about everything completely wrong.
Start running engagement campaigns (and dont expect roi, just use the campaign to normalize your acct)
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