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Finance campaign on Nativeads (11)

09-08-2016 03:17 AM #1 leighc (Member)
Finance campaign on Nativeads

Hey everyone,

I've just set up my first campaign on Nativeads.

Vertical:finance
Traffic source: nativeads
Country:US
Tracker:haven't set it up yet
CPC:$0.30
Spending cap: $20
Type: Editorials


I know nothing about native ads right now.
Just set up this campaign to get rid of my fear of launching.
I probably want to focus on skincare or weight loss vertical once I know how to run things.


Any feedback, suggestions and comments is appreciated.

09-08-2016 07:18 AM #2 nobelium (Member)

Hello,

Even though there isn't much feedback to give you yet. I'm just commenting to congratulate you on starting your first campaign.

I've been running native ads for 4+ months now. It's quite fun, you have a lot of flexibility with these ads in terms of copywriting and creatives.

Feel free to ask anything you need, I've not heard much about the finance vertical but weight loss and skincare are definitely "hot" verticals at the moment.

Good luck!

09-08-2016 07:24 AM #3 cbrughmans (Member)

Native works really well for payday loan campaigns in the US. If this is the type of campaign you are going to test, you should be able to get it profitable with the right angle/targeting. Good luck!

PS/ dont run anything without tracking!

09-08-2016 07:28 AM #4 mehdi (Member)

Quote Originally Posted by leighc View Post
Hey everyone,

I've just set up my first campaign on Nativeads.

Vertical:finance
Traffic source: nativeads
Country:US
Tracker:haven't set it up yet
CPC:$0.30
Spending cap: $20
Type: Editorials


I know nothing about native ads right now.
Just set up this campaign to get rid of my fear of launching.
I probably want to focus on skincare or weight loss vertical once I know how to run things.
Finance + US is way too hard for a first campaign, add to that the $20 budget and "haven't setup the tracking yet".. just save those $20 mate or go give them to someone in need, you almost certainly won't make a cent back, and what's worst, even if you did (have a conversion) without tracking you won't learn anything from it.

You need to fix this, choose an easier geo, setup your tracking (fundamental), increase your budget, you need at least 5-10x that depending on the geo you switch to.


Mehdi

09-08-2016 08:33 AM #5 sebastian_r (Member)

Learning the fundamentals like tracking, targeting, split testing on native will cost you an easy 10k. Making finance work in US you need to multiple that amount by x.

You can learn the same starting with mobile pops or display for $500.

09-09-2016 12:02 AM #6 leighc (Member)

Quote Originally Posted by nobelium View Post
Hello,

Even though there isn't much feedback to give you yet. I'm just commenting to congratulate you on starting your first campaign.

I've been running native ads for 4+ months now. It's quite fun, you have a lot of flexibility with these ads in terms of copywriting and creatives.

Feel free to ask anything you need, I've not heard much about the finance vertical but weight loss and skincare are definitely "hot" verticals at the moment.

Good luck!
Thanks. I am going to focus on weight loss and skincare later. This is more of a test campaign .
Did you earn any money now after 4+ months?
Seems like most people lost their money first 1- 3 months with their campaigns. How's your ROI so far?

09-09-2016 12:05 AM #7 leighc (Member)

Quote Originally Posted by cbrughmans View Post
Native works really well for payday loan campaigns in the US. If this is the type of campaign you are going to test, you should be able to get it profitable with the right angle/targeting. Good luck!

PS/ dont run anything without tracking!
Thanks cbrughmans,
I'm not doing payday loans. To be honest, I am not looking to be profitable for this test.
Just to get rid of my fear of launching campaigns.
I'm going to use Voluum to track later.
By the way, do you have any recommended hosting for landing pages?

09-09-2016 12:09 AM #8 leighc (Member)

Quote Originally Posted by mehdi View Post
Finance + US is way too hard for a first campaign, add to that the $20 budget and "haven't setup the tracking yet".. just save those $20 mate or go give them to someone in need, you almost certainly won't make a cent back, and what's worst, even if you did (have a conversion) without tracking you won't learn anything from it.

You need to fix this, choose an easier geo, setup your tracking (fundamental), increase your budget, you need at least 5-10x that depending on the geo you switch to.


Mehdi

Thanks for suggestion.

I am going to switch to skincare or weight loss+US later.

I see the 5-10x a lot. Is it meant to be 5-10x payout equals to daily spend?

09-09-2016 12:14 AM #9 leighc (Member)

Quote Originally Posted by sebastian_r View Post
Learning the fundamentals like tracking, targeting, split testing on native will cost you an easy 10k. Making finance work in US you need to multiple that amount by x.

You can learn the same starting with mobile pops or display for $500.
What do you suggest for a newbie?
Do you think I should focus on mobile first?
I am currently in a training that mostly focus on facebook and native ads.
I'm been thinking about starting with mobile because the budget can be smaller.
But I don't want to deviate from the training.
Hope to hear you views on this.

09-14-2016 05:03 AM #10 torono416 (Member)

How did the campaign work out?

09-14-2016 07:10 PM #11 mrfacebook (Member)

Don't let some of the responses here discourage you, but most of them are on point with the 5-10x payout as your test budget. Rather than establish a daily budget, I find it helpful to calculate what the total loss you're willing to incur is.

Let's say that number is $200. Then you can decide how many days you want to spend learning. If you're quick on your feet, I would spend the $200 either across 1 or 2 days, and be prepared to make quick pivots.

Hope that helps!

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