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[WTF??] Spent $900 on RevContent and only 3 leads.. any idea? (27)

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Hey guys,
I've been running on RevContent for 3 days with $300 a day, and I got only 3 leads of full details - name, last name, email and phone.

I target Germany and Malaysia.

Something here is weird,
Any suggestions?

Am I missing something?

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Hard to say what went wrong from the limited info you gave us.

First of all, I don't understand why you would continue with a campaign for 3 days straight when you were almost -100% right on the first day?

1. what kinda offer was this? Just a free lead gen offer?
2. was the offer live at all? Did you ask your AM if there were any difficulties? Was traffic recorded at the aff network level?
3. did you receive traffic from the right GEOs? Did the traffic match the offer requirements?
4. I know from a friend of mine that revcontent rolled out an update and some things didn't work right for a while, could this be the case?
5. Did you use an LP, was it a direct link? Is it possible that the funnel sucked so badly?

There are so many factors here ...

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This settles most of your question @davidatias

But am just baffled, if you got 3 leads of full details requested, if you are able to see this,
that means its your product or if just the 3leads , why on earth are you spending $300 on a lead gen offer
and running a stretch in 3days ?

Thats a lot of money which should have been planned well, even if its not profitable and properly planned,
will give you enough data to work with.

Please provide more details for everyone and lets see where the issues lies together. #SuccessGuaranteed

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You gotta block the widget ID's and make a blacklist maynnneee

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Thanks for the reply guys.

I have a two steps offer -
1) First step is name and email
2) After that, it's taking the visitors to the second page, where it require last name, password, phone and email.

When visitor completes those 2 steps, I consider it as a conversion.

I'm not getting CPA or something like that, since it's my offer, and it goes to my call center.
I really interested in getting as much leads as possible for normal price and to be able to scale it up.

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Well, given that right now you are paying $300 a lead ... what do you consider a normal price?

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$24 per lead will be reasonable is my goal and it's very reasonable.

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I see you have made some similar posts for both pops and FB with similar performance - are those all for same funnel?

Is this for binary?

And what is your target CPL?

Sounds as though the funnel needs some work along with a clear plan in terms of acquisition targets.

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Yea...
It's pretty well converting funnel.

We're doing pops and it works very well, and we are running on other native networks but RC isn't working well.
FB is different story. I used to do blackhat on the good days, looking to get into it as well.

Check my stats for this week so far - http://prntscr.com/ce0su9

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Well, if it works on other source but this one, then there must be a problem with this particular source or the campaign setup for it. Did you double check everything? Server problems, tracker problems. Did you talk with the source, maybe they had some problems? Did the offer convert well with the other sources at the same time?

Check the data you collected - maybe there are some large placements that drained the budget and didn't convert ...

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I have checked the widgets.
Nothing to special, no large budget on specific placement.

All the technical setup works well.

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Hard to believe all was working fine. The flow you described is a pretty much standard double Opt In and those usually don't take more than a couple bucks to convert and this is $300 per... how much traffic was it anyways?

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The avg bid is $.41-$.49
Around 2.5k clicks

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There must be a problem somewhere in the funnel. 3 DOI leads from 2500 clicks ... that's not normal. Unfortunately, you're the only one who can locate the problem. I can only assure you that this kinda CVR isn't normal with at least a remotely well prepared funnel.

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Very weird!
Someone has such an experience?
What do you think guys?

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Are you sure this were real visitors ?

looks like you had similar experience with zeropark how did you solve that?

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Probly got a lot of fraud traffic. Also, a funnel that works on ppv doesnt necessarily work on native, so you should be testing funnels as well.

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How would you suggest to check fraud traffic?

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I picked this up not 100% sure though, most fraud traffic are similar in nature, you can check the bounce rate and the exit path. Also bot/proxy traffic dont have a carrier behind it, while most fake traffic doesnt show up anything but just a proxy...........

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John nailed it here. Combination of potentially fraudulent traffic along with wrong demo / source.

Examples:

Gay offer running on gay porn tubes vs gay offer running on straight tubes.

Spare ribs voucher running in US vs running in muslim countries.

Now all the things like "this can still work" aside, what's likely to convert better and where do you expect your target customers to be browsing. Just giving you an example why what's running on source A doesn't necessarly needs to work on source B.

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Fair enough, angle/target mismatch can result in poor conversion rate, thou I have sold a good amount of gay dating memberships on straight sites ... now go figure

After all the OP posted, I'm pretty sure the problem here was fraudulent traffic.

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Any idea how I can see it on my tracker?

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Caurmens method should work for you too : http://stmforum.com/forum/showthread...n-Any-Campaign

Keep in mind it's not 100% accurate, but it will definitely help you.

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I feel for you OP. RevContent keeps having some weird tech issues which made me stop working with them.

Last week a new camp kept overspending 5X the amount I set as daily limit (set to $200, spent $1,150), sending traffic 2 hours after being pause also.

Another joke the played was the new VALUE channel, which is basically they took all the or some of the pub/widgets with bot traffic and had them in separate channels (For transparency reasons they said).
Well, so I have my new camp with just 10 targets, none of the value channels. Was doing good till the value channels all were added automatically and one channel with one widget spent the entire budget within 20 mins.

They AM over there and tech team keep saying is not bot traffic lmao.

Having blacklist and running RON there is a non-end battle, pubs will have one widget banned and they will have 20 new widgets sending bot traffic 1 hour later. RevContent doesnt wan't and won't address this issue because they make lot of money this way.

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Ask for a refund, same thing happened to me and they did refund everything above the limit.

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I had the same experience ...

Spent 600$ and had 4 leads, ouch....

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I can help you achieve this - message me. Message me the niche too. And your pre-lander needs to be better to sell the opt in form.

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