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First Follow Along Campaign Promoting My Own Real Estate Services ( Please Be Brutal) (7)

08-31-2016 09:43 PM #1 loganluvtacos (Member)
First Follow Along Campaign Promoting My Own Real Estate Services ( Please Be Brutal)

Hi Guys I have been working on running a campaign looking for people who want to sell a house fast for cash and in as is condition.


here is the lander I was using http://sellnowkelbry.com/

I attached all relevant info I could please let me know where I can improve Thank you for your time.


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08-31-2016 10:31 PM #2 cmdeal (Veteran Member)

Definitely needs work ...

Some immediate points:

1. Drop Kelbry from name and URL.

2. Get rid of statements on landing page like we are a family owned company, we are an investment company, we build communities, etc. If someone is looking for your services, they don't care about any of this.

3. Your ads are quite weak. Study players like webuyanycar which IPOed for almost $2 billion after less than 10 years of operation.

08-31-2016 10:39 PM #3 Mr Payne (Member)

Build trust factors into your lander too.

Consider searching through Adwords ads for other companies doing this type of lead gen and learn from their pages, ad copy and approach.

08-31-2016 10:42 PM #4 matuloo (Legendary Moderator)

Have you attended AWE by any chance? Dr. Drew Whitman (author of cashvertising) had an amazing speech on how to make better ad copy and he used examples similar to yours.

Check out his site : http://www.drewericwhitman.com/products/

09-01-2016 12:53 AM #5 loganluvtacos (Member)

Thank you ALL for the responses!! I will take them all in to consideration and reply to this post when I have made some changes to report progress.

09-03-2016 11:02 AM #6 Clickbait ()

Hey Logan,

I did a quick mock up for you. This is how I would structure the ad if I was running it on Facebook.



Couple more tips:

1. Targeting is key here, figure out what kind of people are in need of selling their homes fast. My guess is desperate people so target things like pawn shops, bad credit sites, etc.
2. Localise your landing page. Call out the region using javascript or Voluum tokens for example "We are buying homes in [CITY], Illinois. We are only buying 5 more houses, fill out the form to see if your home qualifies"
3. Add more urgency - Make them feel like the deal could get pulled at any time.

09-29-2016 08:41 PM #7 loganluvtacos (Member)

Woah just saw this you are a god among men, thanks for all of that!

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