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How To Run Dating Offers (Adult) on PPV (8)


08-25-2016 12:34 PM #1 Sean Carter ()
How To Run Dating Offers (Adult) on PPV

Hey everyone!

I will get straight to the point. Two weeks ago, I decided to start running adult offers on PPV.

Platform - ZeroPark

Offer - Fremdgehen69 CPL Offer

Daily Budget - $50

GEO: Germany

Tracking: Has Offers.

It’s very important to track sources, targets and keywords.

Tokens in Zero Park:

{target} - Sends the target id
{source} - Sends the source id
{keyword} - Sends keywords attached to visitor
{match} - Sends the keyword that got you the visit (keyword campaigns only)
{cid} - Sends click ID for conversion tracking
{traffic_type} - Sends POPUP/DOMAIN
{geo} - Sends country code
{visitor_type} - Sends ADULT/NON-ADULT
{campaign_id} - Sends numeric campaign id
{long_campaign_id} - Sends UUID campaign id
{campaign_name} - Sends campaign name
{os} - Sends operating system name
{browser} - Sends browser name
The example of my link: mytrackinglink.com&aff_sub={target}&aff_sub2={source}&aff_sub3={cid} &aff_sub4={keyword}&aff_sub5={match}

Targeting:

Traffic Filters - Desktop only
Frequency filters – 12 hours
Adult filtering – Adult
Day Parting – 24/7 (only for RON campaign)

Launch:

So, I launched the RON campaign with $50 daily budget. I expected to get first sources straight away after the launch, however it took me 3 days to see first results.
Now I have 10 sources and 143 targets that brought most of the conversions.

Optimization:

The optimization process can be divided in 4 parts:

1. List of the best performing sources.
2. List of the best performing targets.
3. List of the best performing keywords (if relevant).
4. General targeting (browsers, mobile data and best performing hours).




On the screenshot above CPC represents my earning per each click I’m sending.

Since I’m not using a prelander, CPC equals to my PPV, meaning my bid.

So, I went over all targets and picked those that were profitable for me.

Launching the Source campaign:

I launched the source campaign. See the results below.




I’m planning to increase the budget and to launch more campaigns for the same GEO with other dating offers. I believe it something that will allow me to scale.

Conclusion:


So, in short, in order to optimize the campaign you need:

1. Run RON campaign to get good performing sources and targets.
2. Black list all underperforming sources and targets (also keywords, if relevant) .
3. Launch a campaign based on your top performing sources and targets.
4. Scale.

I will keep updating here, feel free to share your experience as well.

If you have any questions feel free to reach me on Skype – seanbizprofits.


08-25-2016 12:55 PM #2 matuloo (Legendary Moderator)

You should also post the total budget you spent on this, not just the profitable targets.

The data you posted only shows those targets that converted, so obviously you are in profit with that part of the traffic. But what about the rest, how much did you spend in total to get $105 revenue? Or is the second table supposed to represent results of the "whitelisted" campaign where you used only the best sources? Weird that the clicks are almost the same as with the first one

Moreover, large part of the conversions are "random" - 1 conversion per target - run them for longer and you will see that large part of them will not convert again. I'm surprised you even had that many conversions with no landing page used.

Don't want to sound like an ass, but this whole thing looks like PR to sell your AFF network.


08-25-2016 01:02 PM #3 cbrughmans (Member)

That's a very low CR for PPV traffic on a low-payout easy converting CPL campaign.

Anyways. you're in the green. Optimize and scale it up before it dies out!
25$ profits is not gonna make anyone happy


08-25-2016 01:10 PM #4 webdev (Member)

sooner or later the boot will come...mix this with quality traffic!

And why would you revel the offer, geo and traffic source that is profitable?


08-25-2016 01:14 PM #5 Sean Carter ()

I've spent $140 before I got to those sources.

Second table represents the white list campaign.

Man I'm an account manager in CPA network. Media buying is something that I do for self- education. I think account mangers that just send emails and recruit new pubs are sort of costumer support. It's just unprofessional.

The purpose of this post is to share experience positive and negative. And of course I want to hear feedbacks from those who know this niche better than me.

No offense taken bro.


08-25-2016 01:19 PM #6 Sean Carter ()

this offer is just one out of 4 that I'm testing. It's not hard to find it on OfferVault. GEO- to what I know it's pretty obvious that Germany is one of the best converting countries for adult dating.
The most important thing here is sources and targets in the platform.


08-25-2016 01:21 PM #7 Sean Carter ()

Quote Originally Posted by cbrughmans View Post
That's a very low CR for PPV traffic on a low-payout easy converting CPL campaign.

Anyways. you're in the green. Optimize and scale it up before it dies out!
25$ profits is not gonna make anyone happy
Thanks for your feedback.

What do you consider as a good CR for such offers?

Any chance you can show me some examples of the prelanders?


08-25-2016 01:51 PM #8 matuloo (Legendary Moderator)

Quote Originally Posted by Sean Carter View Post
I've spent $140 before I got to those sources.

Second table represents the white list campaign.

Man I'm an account manager in CPA network. Media buying is something that I do for self- education. I think account mangers that just send emails and recruit new pubs are sort of costumer support. It's just unprofessional.

The purpose of this post is to share experience positive and negative. And of course I want to hear feedbacks from those who know this niche better than me.

No offense taken bro.
I didn't mean to offend you in the first place, the numbers just looked confusing to me and they still do.

So you've spent $140 to get those converting targets, I see 60 conversions in the first table.

Then you continued with the the good sources, spent $80 and made $105 from 21 conversions. So one conversion is worth $5.

In the first table there were 60 conversions, times $5 that would be $300 actually.

I clicked the link to check the offer, it says payout from $1.4 - $4 - I guess it depends on whether it's a SOI, DOI, mobile or dekstop ... but I would expect you to run the same traffic type and same offer variation with one particular test.

I'm kinda lost here


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