Hi there,
I'm using CPVLab as my FB campaigns tracker but found that CPVLab got more visitors than FB ads clicks ( Ads type: Clicks to Website).
For example:
FB ad clicks: 66
CPVLab visitors: 170
I tried to figure out what happened, somebody said it due to duplicate ips or spy bot? I'm not sure
Checked IPs from ads, some of them showed
1. 66.220.xxx.xxx
2. 66.220.xxx.xxx
Does it mean ads getting clicks by same person?
How do you guys deal with this data discrepancies problems? The gap is too huge...for getting statistically significant number.....
Appreciate any answer :]