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$0.03 clicks on FB, but the traffic is garbage (6)


08-10-2016 02:25 AM #1 jgesilde (Member)
$0.03 clicks on FB, but the traffic is garbage

Hi guys,

I'm running a raffle giveaway on facebook and have my campaign set to optimize for conversions. I've got the pixel placed on the thank you page and everything is set up correctly. I've tested it myself. But when I ran 300+ visitors to it, FB tells me i had about 88 conversions. However, i didn't get any actual conversions. (i would be notified by leadpages)

Any help? Thanks

Garbage*** in title


08-10-2016 12:27 PM #2 caurmen (Administrator)

Fixed the title for you!

Is the FB pixel ONLY on the thanks page, and the thanks page is a completely distinct HTML page from the lander?

If so, sounds like there's a problem with your funnel: visitors are getting to the thanks page another way.

Alternatively, does that 88 figure map to any other numbers you've seen (like clickthroughs from a prelander)? If so, chances are the pixel code's made its way onto the other page somehow.


08-10-2016 01:05 PM #3 zeno (Administrator)

How exactly is the traffic garbage...

Sounds more like there is a tracking mis-configuration somewhere.


08-10-2016 08:49 PM #4 jgesilde (Member)

Thanks for the reply.

88 doesn't match any other numbers. (i am tracking through Voluum as well.) I messaged FB today and they're support team is taking a look.

I'll update when I get some info back.


08-10-2016 08:51 PM #5 jgesilde (Member)

yea maybe i got ahead of myself with the garbage comment. frustration.

sounds like a mis-config. hopefully they can sort it out soon.


08-11-2016 04:36 AM #6 zeno (Administrator)

Have you used the FB Pixel Helper addon for Chrome? I would first vet your end-to-end flow using that so you can audit pixel events firing at every step.


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