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$18,000 Media Spend. $20,000,000 PROFIT. The AM campaign of the decade??? (12)


08-09-2016 09:40 AM #1 cmdeal (Veteran Member)
$18,000 Media Spend. $20,000,000 PROFIT. The AM campaign of the decade???

http://www.bloomberg.com/news/articl...3-billion-deal

I guess you could call this a successful campaign

Does anyone know him?


08-09-2016 10:05 PM #2 _mcr_ (Moderator)


08-10-2016 03:36 PM #3 cmdeal (Veteran Member)

This Guy Is Set to Become a Multimillionaire With Jet.com's Sale to Walmart
excerpted from http://fortune.com/2016/08/09/multim...-walmart-sale/



Walmart isn’t the only one planning to benefit from its recent $3.3 billion acquisition of online retailer Jet.com.

There’s Eric Martin of York, Pa., for example.

He’s about to become an “Accidental Millionaire” through the deal, reports Bloomberg.

Martin, who is the founder of a startup called IdeaDash, won Jet.com’s nationwide marketing competition—Jet Insider—in early 2015. The contest offered a reward of 100,000 shares of Jet stock to the contestant who got the most people to sign up for 6-month free trial “insider” memberships to the membership shopping site, a sort of online Costco or Sam’s Club. According to his company’s website, Martin took first place out of the 350,000 people who participated, getting over 8,000 people to sign up.

Martin spent $18,000 on online ads, Bloomberg reports, and now has a stake in Jet that is reportedly worth millions. Although Martin told Bloomberg that he is not sure exactly what his stake is worth, Fusion reported in February 2015 that his piece could be valued between $10 million and $20 million.

And considering the money the company raised in the months since the contest (at growing valuations)—not to mention the premium Walmart paid—his stake could be significantly higher today.

“It feels good; it feels really good,” Martin told Bloomberg. “The way I think to describe it is ‘occasional hysterical laughing.”’


08-11-2016 06:21 AM #4 Mr Green (Administrator)

Hahah not bad ROI at all. He had balls to drop $18k on the contest though, I assume he didn't get paid for individual leads he sent.


08-11-2016 09:41 AM #5 ivocado (Member)

Damn... taking a risk can seriously pay off! Lovely share


08-11-2016 01:09 PM #6 affiliaxeguy (Member)

great share


08-11-2016 01:32 PM #7 xkjonz (Member)

That's pretty insane and he's definitely got a lot of balls to drop that kinda money on a contest


08-11-2016 02:54 PM #8 gian_at_medici (Member)

Quote Originally Posted by Mr Green View Post
Hahah not bad ROI at all. He had balls to drop $18k on the contest though, I assume he didn't get paid for individual leads he sent.
One of my colleagues knows the guy, he actually tried to do the contest himself lol they all got paid for the sign ups for jet.com's amazon.com "killer" product. He got like 150 sign ups lol


08-15-2016 11:06 PM #9 mr kmmatlala (Member)

than man got ball wow...


08-16-2016 02:45 AM #10 johnaff (AMC Alumnus)

dude.... that is fucking awesome.

Affiliate marketing for stock options!!!! Freaking EPIC!


Affiliates are SO fucking influential in helping SO MANY companies figure out their lead-funnels, and acquire their first major batches of customers....

This story really blows my mind; I believe it demonstrates the massive amount of LEVERAGE that we as affiliates really have over large companies, if we play our cards right.


08-16-2016 08:34 AM #11 exmachina (Member)

Yes. I do know him thru my Linkedin.
You can connect with ANYONE thru Linkedin.
It requires my 3rd degree introduction.
Here is his Linkedin profile.

I am shocked. Online marketing for less than a year and he is $20 mil richer!

---
Experience

CEO
ideaDash Inc.
2016 – Present (less than a year)
Online Marketing Specialist

Bath Fitter
August 2015 – Present (1 year 1 month)
Ancillary Product Specialist
Golden Considerations Inc.

March 2013 – April 2015 (2 years 2 months)
Promote Funeral Trust products and a Travel Protection Plan. Do sales support, IT support, and software development
(Open)1 project
Candidate for U.S. Congress, House of Representatives
Running for Public Office
January 2012 – April 2012 (4 months)Pennsylvania's 4th District - York, Adams, parts of Cumberland, & Harrisburg.

Account Executive

Freedom Wireless
2011 – 2012 (1 year)York, Pennsylvania Area
Sold Cell Phones, protection plans, and accessories. Provided customer service and tutorials on our products. I had a leave of absence in the middle of this to run for U.S. Congress. I worked just outside of York for Freedom Wireless for some of this time as well.

Sales Consultant
Apple Honda
August 2010 – August 2011 (1 year 1 month)York, PA


08-16-2016 08:59 AM #12 johnaff (AMC Alumnus)

Quote Originally Posted by exmachina View Post
Experience

CEO
ideaDash Inc.
2016 – Present (less than a year)
Online Marketing Specialist

Bath Fitter
August 2015 – Present (1 year 1 month)
Ancillary Product Specialist
Golden Considerations Inc.

March 2013 – April 2015 (2 years 2 months)
Promote Funeral Trust products and a Travel Protection Plan. Do sales support, IT support, and software development
(Open)1 project
Candidate for U.S. Congress, House of Representatives
Running for Public Office
January 2012 – April 2012 (4 months)Pennsylvania's 4th District - York, Adams, parts of Cumberland, & Harrisburg.

Account Executive

Freedom Wireless
2011 – 2012 (1 year)York, Pennsylvania Area
Sold Cell Phones, protection plans, and accessories. Provided customer service and tutorials on our products. I had a leave of absence in the middle of this to run for U.S. Congress. I worked just outside of York for Freedom Wireless for some of this time as well.

Sales Consultant
Apple Honda
August 2010 – August 2011 (1 year 1 month)York, PA
lol this is hilarious.

thats probably the weirdest resume ever.

selling cellphones to running for congress?!

to affiliate millionaire?! this guy is the coolest.


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