Hey STM,
I'm just getting started in Affiliate Marketing after being a Internet Marketer for over 10 years. I've saved up enough money to really hit it hard and aggressive with Affiliate Marketing. I'm currently trying to promote a Clickbank product on Facebook for Diabetes, and I'm getting decent numbers from my ad and from my lander.
For specifics, my ad has a 12.5% CTR through to my lander. My lander has a 17% CTR to the offer page. The ad focuses on what foods not to eat for Diabetes, the lander than expounds on that even more and even gives them a short quiz to transition the visitor from "Social Browsing" to "Buying" moods.
I'm currently testing things in India because I can get the clicks so cheap (most of the time it's about 3/10 of a penny). I've sent over 4,085 people to the offer page, and only had 61 order form impressions and 3 sales. I've spent about $450 so far and only made back about $75.
I'm fine with the loss of money because I'm in the testing phrase but I've launched over 20 different campaigns, changed images, rewrote the ad, completely redid my lander, even switched to a different offer that was more international based instead of riddled with references to the USA with no results.
I'm completely confused as to why I haven't seen more sales. I've tried the same campaigns in other countries where I know people are making money (I even launched one in the USA where was I get clicks for 5 cents each) but all of them have failed to get any decent sales.
Any insight? Here's the ad that is doing the best for me:

Here's the landing page I'm currently using. I've seen this type of lander on other successful campaigns and tested it against an advertorial and it outperformed it: http://www.miraclemoleculeforyou.com/diabetes
I'm targeting men and women over 45 in India on a desktop. I know from my research that India has the most diabetics in the world, so I know the market it there. I'm just missing something and would appreciate any insight you may have as to what is holding me back.
Try and target interests linked to higher income earners. What may seem like a small amount to us, can be a huge amount to people in India.
I would break it into a few target groups with suspected high incomes and see how well they compare against your current approach.
Thanks for the suggestion. I'll try it out and see how it goes.