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question about tracking set up and global post back url (3)


06-09-2016 10:46 PM #1 vincent9 (Member)
question about tracking set up and global post back url

hey

i have read and a lot about tracking

but cant seem to figure out the set up for the adscend affiliate network and getting my global postback working

from what i understand the name i gave to the click id token in Voluum such as sub2 in the offer url

is the corresponding token i should give back for CID in the postback url i place in my affiliate network

and this was how i set things up but it doesnt seem to work

when i asked my AM she told the click ID wasnt important

and that i should just pass pass Lead ID as [OID] and and user ID as [SB1]

but in volume i see no token for lead ID when i set my offer up.

isnt the click ID the most important thing to pass to the affiliate network and have passed back

anyway sorry if this sounds unclear

if anyone can clarify or link me some resources that would be cool

i have read a lot and been through the video by zeno multiple times

and seem to have set things up correctly on another network

but this has got me confused

i know all these networks are supposed to be different and have a different set up

anyway if anyone understands this and can clarify that would be cool

thanks


06-16-2016 09:12 AM #2 Mobidea (Veteran Member)

Hello, vincent9,

Hope you’re doing great. I know the postback can be a complicated topic. Even so, as soon as you understand the idea, it should be just fine. I’ve never worked with adscend but I can try to explain how it works on Mobidea.

The clickid is normally the main parameter you should be interested in. It gives you info about conversions and details such as country, traffic source, site, banner etc. However, this term can be named different things by different networks. Indeed, it can be termed “subid” or “leadid”.

The second parameter that’s usually relevant for a Media Buyer is payout. Why? Because you don’t only want to know the number of conversions you’ve gotten – you also need to know the value of each conversion.

When you set the postback, you need to take 2 steps.

1. Setting your postback URL.

2. Setting your offer URL.



Here’s an example to clarify it all:

1. If you’re using Voluum, they provide you a postback URL, which you insert into your affiliate network’s offer settings.

They also provide you tracking parameters.

Here’s an example of the postback url you should use.

http://xxxxx.voluumtrk.com/postback?cid={{DATA3}}&payout={{MONEY}}
where
{{DATA3}}, {{MONEY}} are internal parameters of Mobidea. {{DATA3}} stands for clickid and {{MONEY}} for conversion payout.

These names can be different on your affiliate network but the idea is basically the same.

cid, payout – are corresponding internal parameters of Voluum which you should use.

2. Second step – you need to correctly set your offer link so that, when a user converts info, he's sent through your postback. Basically, you need to integrate your offer url and postback url.


Here’s the example of how your offer link would look like:

http://www.xxxxxx.net/offer/0000%000000?data1=Track1&data2=Track2&data3={click id}

where

data3 is an internal Mobidea parameter which represents clickid – in your case, it’ll be different since you’re using a different network.

and

{clickid} – the Voluum token of clickid which you should use.

(data1and data2 - in this case - are internal default parameters of Mobidea which allow you to track non-unique parameters. They’re incorporated on the Mobidea offer link by default. However, they may not exist on your affiliate network’s offer link. If this is the case, just ignore them.

Hope I was able to help you!

Good luck setting the postback!

Cheers!


06-17-2016 09:10 AM #3 vincent9 (Member)

thanks for the clear reply. i appreciate it.

i have been able to set my tracking up correctly with other networks but this one has me stumped for some reason. but ill give it another go now with fresh eyes and with what ive read here to see if i can figure it out.

anyway thanks. went over this 4 times to drill it in.


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