Hi,
I have ran two campaigns using FB ads, direct website clicks.
I used doorway method, like created landing page and once ad get approved I set redirect to tracking URL, and run ad for three days.
Spend: $20 (Approx.)
FB stats.
Website Clicks: 756
Reach: 16,788
Ref. : http://prntscr.com/bc5ek1
HO Tracking Stats.
Clicks: 200
Conversions: 0 from FB (System recorded 1 conversion which i made for test)
Ref: http://prntscr.com/bc5fko
I ran one other campaign which is my friends own mobile app.
Facebook showing me over 4K website hits while google shortlink tracker showing me 1300 and when I checked through GP it's showing me only 119 and I get 19 conversions for it.
What are the possible reasons for it?
Anyone have same experience like me?
Hi Guys,
Anyone have idea on this?
What's GP? What is your redirect link breakdown?
Facebook > GSLT > Offer ?
I have no experience with GSLT. Are the re-directs lighting fast? Why are you using it over a custom tracker?
Do a report breakdown of your ads to see where the clicks are coming from / unique vs duplicate.
There is often a discrepancy but with one that large, something is wrong. Is it a mobile campaign? You tend to get a lot of accidental clicks, which would usually explain the small increase on FB's side. There could be a few factors at play here. Are you sure you didn't get a lot of the traffic before the link was switched?