Semi-Complex Bid Question/Theory (3)
intro.. usually I work with an agency API (CPC-optimized), but now I am learning the normal CPC bidding algorithm.
Lets say I bid .40 and get a .50 CTR... then my click goes down to .20CPC (magically, When Bid is still .40)
Well if I need to scale and let it go for a while, can I set the CPC down to .30? to make sure it wont go over .30?
Also, will this make my .20 CPC stay the same or go down?
Basically I am trying to keep same CPC price (Or up to .30 CPC), but dont want it going past .30 or lower than .17 (for volume).
What are your experiences?
Thanks,
you just set it to your max price you want to pay.....the algo handles the rest......
Ahh okay, so if the CPC is at .20 and I set it to .25 it will stay at .20 until it needs to? great!
Bacon, you always come through.. 
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