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End of Quarter = High CPC (6)


09-30-2011 12:46 PM #1 mdreier (Member)
End of Quarter = High CPC

If your facebook campaigns have been suffering the last few days then just wait until tomorrow. Since today marks the end of Q3 all the big brands are trying to blast through their remaining ad spend budgets which means higher cpc's and less volume for you.


09-30-2011 01:36 PM #2 tijn (Moderator)

Do does that mean all will return to normal tomorrow?


09-30-2011 02:45 PM #3 The Angry Russian (Moderator)

Wait till end of Q4 with the holiday season, I usually just end up pausing everything and riding it out.


09-30-2011 05:29 PM #4 shoent (Member)

russian, i though i was the only one noticing this but i guess we are in the same boat, Q4 has been shit for me past few years, its like taking a vacation, run some small cmapaigns here and there but the numbers are def. not that big in Q4 compared to q1-q3


09-30-2011 06:31 PM #5 blackberry (Member)

^^ I have seen more of an uprising with volumes over q4...

Plan for the worst, hope for the best...


10-01-2011 02:46 AM #6 xy7kevin (Senior Member)

We always figure out a way to keep volume consistent. Especially on dating and lead gens. As FB grows so does inventory.


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