Home > General > Affiliate Marketing Forum

Different Types of Offers Based Off Language (4)

03-31-2016 04:54 AM #1 simon_89 (Member)
Different Types of Offers Based Off Language

Hi,

I ran into a issue today by examining my campaign progress. For one of my Netherlands campaign, I see that a good chunk of traffic comes from English Language. In the past, I've used a Dutch Lander to go along with the English language. I changed the Dutch Landers to English Landers today and hopefully that gain more conversions. But, the issue is if I created a English Lander to promote in Netherlands, I don't have a English offer that goes along with it. How would you go about handling this?

03-31-2016 10:34 AM #2 caurmen (Administrator)

Try testing a dutch offer first - the incoming traffic might well be bilingual. If that doesn't work you'll have to rethink, but I wouldn't assume - particularly in the Netherlands - that the audience only speaks one of the available languages.

You may want to cue your visitors into the fact that the offer will be in Dutch in your lander - spin it as a benefit, in that it's targeted specifically to Dutch people like them, or something similar.

03-31-2016 11:38 AM #3 vitalis (AMC Alumnus)

Lot's of the Dutch guys speak perfect English.
I'm from Belgium (we also speak Dutch) and lots of my techie friends just install their operating systems with the English language as default.

That being said:
You can set Voluum rules to show a different lander/offer depending on the language.
If the English language doesn't convert at all, you could test out redirecting this traffic to a service like YTZ.com
Anyhow: my guess is these are also Dutchies, so i'd serve them the Dutch lander.

03-31-2016 04:29 PM #4 simon_89 (Member)

Quote Originally Posted by vitalis View Post
Lot's of the Dutch guys speak perfect English.
I'm from Belgium (we also speak Dutch) and lots of my techie friends just install their operating systems with the English language as default.

That being said:
You can set Voluum rules to show a different lander/offer depending on the language.
If the English language doesn't convert at all, you could test out redirecting this traffic to a service like YTZ.com
Anyhow: my guess is these are also Dutchies, so i'd serve them the Dutch lander.
That's what I thought as well. I spoke with a friend from Netherlands and told me that 95% of the people there already speak English. By default, the stats show above for English is already using a Dutch lander, so I think I'll test it against English lander to see if it makes a significant difference.

YTZ never converted for me. I send them a bunch of pop rotator traffic.

Home > General > Affiliate Marketing Forum