I'm having trouble getting Gemini to work, mostly because the traffic is 90% mobile at near-minimum bids. Anyone have tips on getting desktop traffic (which converts way better than their mobile inventory)?
You might find this thread useful, in particular the tip about controlling devices with age ranges: http://stmforum.com/forum/showthread...e-Yahoo-Gemini
Thanks for sharing caurmen. For reference, I'm using Age targeting 25+ and it's still nearly 90% mobile traffic. Seems as though Yahoo doesn't like affiliates and ad reps are generally useless.
@dotcom - try targeting 50+ or even 60+. For reasons of eyesight and dexterity alone older folk are less likely to do a lot of Internet usage on their mobile.