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Scaling same offer on different network - Why? (4)


03-04-2016 09:39 AM #1 crazyjere (Member)
Scaling same offer on different network - Why?

This question is in regards to scaling a successful campaign and offer.
I see the advice is to find the same offer on different affiliate networks to scale, however, what's the reason for this if the offer, offer LP and payout will be the same?

I get it if a different affiliate network has the same offer but on different
terms (different payout, geo, LP etc)

Thanks!
Jeremy


03-04-2016 09:45 AM #2 moneym (Member)

Some networks scrub more (aka shaving) thus the conversion rate might be higher on a different network. And secondly, read this http://stmforum.com/forum/showthread...=convert2media Not a wise decision to send all your traffic to one network


03-04-2016 09:59 AM #3 crazyjere (Member)

Could you elaborate what shaving means? And how does it affect conversion rates?


03-04-2016 10:21 AM #4 papode (Member)

"Scrubbing" or "Shaving" mostly refers to an affiliate network or company artificially cutting down the commissions of an Affiliate. E.g. not counting all conversions.


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