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Need Advise : Voluum tracking problem, Impression and cost diferrence from popads (2)

02-22-2016 06:02 AM #1 hangman (Member)
Need Advise : Voluum tracking problem, Impression and cost diferrence from popads

Hi,
I just sign up Voluum and running first campaign, but got the problem.
Impression and cost diferrence from popads

Popads show
Impression = 642
Cost = $0.71

Click image for larger version.  Name: PopAds Reports.png  Views: 22  Size: 5.5 KB  ID: 10014

Voluum show
Impression = 228
Cost = $0.39

Click image for larger version.  Name: Voluum the ultimate performance marketing platform.png  Views: 19  Size: 9.8 KB  ID: 10015

This's cost setting on Voluum and Popads
Click image for larger version.  Name: PopAds-CPM.png  Views: 17  Size: 13.3 KB  ID: 10024
Click image for larger version.  Name: Voluum-CPM.png  Views: 26  Size: 38.2 KB  ID: 10025

it's difference almost 40%, that's mean this data can't use for analyze to profit campaign.


another question
if the problem solved, Can I use this campaign to go on or should to set new campaign?
please help me....

THANKS

02-24-2016 09:44 PM #2 anty45 (Member)

Hey Hangman,

By my experience, I know that there is some click loss when using pop traffic between tracking (Voluum) and the traffic source. I think 40% is a lot but then again you don't have a lot of traffic yet. I usually update the cost manually when running pop traffic.

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