Courses on selling via stories (4)
When selling via email, story-telling and soft-selling is what most of the pro's seem to do. Any good books, courses you guys would recommend on this? 
Or rather just reverse-engineer competitor's stories for a framework?
Autoresponder Madness 3 seems to be the go to for email marketing.
The Gary Halbert 30 day challenge!
http://www.thegaryhalbertletter.com/...experience.htm
http://www.thegaryhalbertletter.com
Doing all that in 30 days is insanely time consuming if you have other stuff, but you can just do it at a much slower pace and still reap the benefits. In the works you'll find many examples of tried-and-tested letters, and also a breakdown of why they converted like crazy. In some cases you even get the entire process of them split testing their way to the winning letter.
Had downloaded ARM earlier already, seems solid The Gary Halbert 30 day challenge looks great as well, thanks! Found a link where someone has organized his stuff http://www.trafficplusconversion.com...albert-letter/
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