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Exoclick Zone_ID - What is it? (5)

01-21-2016 02:52 PM #1 esel3000 (Member)
Exoclick Zone_ID - What is it?

I am using the token zone_id on exoclick, works fine, but I am getting a bunch of 6-7 digit numbers like: 731729

I thought "zone_id" meant the specific placement of my ad, like "NTV-A" oder "Footer Square", etc.

Are those numbers representing any specific placements? (i.e. 731729 = NTV-B)

If not, which token would be the right one to track the ad placements?

Thanks!

01-21-2016 10:20 PM #2 jabong82 (Member)

Yes they represent specific placements.

For example when you use "premium sites", you'll notice on the left hand column the "Zone ID" for a specific placement.

So for example "Pornhub Footer" is 1538652, "Pornhub NTV A" is 1538648 etc.

01-24-2016 05:16 PM #3 matuloo (Legendary Moderator)

When you signup for exoclick as a publisher, you have to generate code to place on your site and they require to generate a unique code for every placement. In reality, webmasters dont always do this, so different zones may still have the same code which equals to the same zone ID. Unfortunatelly, you cannot block sources by zone ID as far as I know. So the only use of the zone ID is to search for specific zones when running RON and targeting those in separate campaigns. However, you can only do this in case the zone is listed in their premium marketplace.

02-06-2016 02:20 AM #4 bekayli (Member)

How do you set up tracking properly? Under my variables, it shows {zone_id}, {campaign_id}, etc... From my understanding, I need to place a clickid for everthing to work.. I've loaded the template on Voluum but it seems to not be working.

Any idea what I might've done wrong? Or mmissing?

02-06-2016 02:13 PM #5 matuloo (Legendary Moderator)

Quote Originally Posted by bekayli View Post
How do you set up tracking properly? Under my variables, it shows {zone_id}, {campaign_id}, etc... From my understanding, I need to place a clickid for everthing to work.. I've loaded the template on Voluum but it seems to not be working.

Any idea what I might've done wrong? Or mmissing?
Hard to say what you did wrong just like that. Clickid is passed to the offer so Voluum knows what click made the conversion. But zone and campaign id tracking will work without clickid too, it will not show conversions that way but you will see what zone id the traffic comes from. Check out some voluum tutorial and if that doesnt help, come back with screenshot of your current setup so we can tell you what part is setup wrong.

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