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Once you pop, you can't stop! Adult pops. (18)

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Hello all!

I'm back again after testing the waters in India with a games offer that failed.

This time, I've focused on Brazil as a GEO and even though I am still following the principles of The Cookbook I've moved from Go2Mobi to PopAds as a traffic source.
I'm starting to see this option more and more in the forum and believe it's still an effective method for AM.

I've selected an adult offer from the affiliate network HootMobi that was suggest by my account manager.

I have already ran the Campaign for two days, I wasn't going to do a follow along as I've been testing offers and didn't think much would come out from it but it seems like I'm finally getting somewhere.

Therefore, my stats up until today are as follows:

GEO: BR
Aff network: HootMobi
Traffic Source: PopAds
Payout: 0.45$

These are my Voluum stats after 2 days


My changes today have been to cut 1 bad placement that had eaten up x3 my payout already and I've selected to only run Top 60% of Websites (5+) after analysing my stats.

So at this point

Am I looking to keep the campaign running and get even more data or is it time to start knocking off any placement with a ROI below -50%??
Do I start to target different time hours that show the best CR?


Extra:
I'd like more traffic too, so if anyone knows a good Pops traffic source for Brazil, I'd be very grateful.

Thanks for reading and good luck!

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I saw a lot of propellerads for Brazil, but i'm pretty new so ionkno .... just test and see and then try popcash and adcash

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Ok, so you are getting conversions, which is good. Now the question is, what can you do better.

Looking at the Voluum screenshot, this is a directlinked campaign, without any landing page, right?

I kinda need to know if its directlinked or via a LP to give you more suggestions.

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Hey, thanks Matuloo for replying.

The offer itself has a landing page already designed by the advertiser. Therefore, I didn't want to add another one as I would just be adding another step for the users to have to click.

The thing is this prelander is written in the code to just disappear and reveal the offer once the Call to action is clicked... so it doesn't show clicks. Do you think I should work on one anyways?

@datdim I'll have a look at the sources you tell me as I was considering testing it on another source anyways. Thanks a lot!

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I would have to see the offer lander in order to comment. All offers have some landing page, but many of them are very brief and poorly done, so a custom prelander can increase the results. Its really do be judged on a case by case basis.

But ok, lets say it can be ran without a LP, this takes one more optimizable variable from you. So basically the only thing you can influence is the placement and targeting.

At this point you should look at the stats and identify any weak parts. Check carriers, device types ... stuff like that. Then you should look at the placements and find out if there are some really poor, as they are not gonna start working better just like that.

You need to decide whether the campaign has potential or not, if all is red and the negative % is big, there is pretty much no chance to get it to profit. When running on pops and directlinking, there isnt much you can do, it either works on some spots or it doesnt If you see some placements coming close to profit, then there might be potential and you should try optimizing everything possible.

Even if this campaign looks bad, you might still do better with another offer so dont give up too fast, you need to test more offers.

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Thanks Matuloo once again. So to begin with, there is no harm done if I A/B test this offer with another pre-lander, as you said, I know it converts, now I have to make sure I improve the conversion rate. So I'm going to try with a prelander (The prelander that this offer has is more of a disclaimer therefore, I believe it can't be THAT awful to add a "proper" prelander to it, just have to make sure it's a good one hehe)

At the moment PopAds has very little traffic for the carrier this offer is locked to so that's a big problem...

I did split test the same offer initially with another carrier. It had more traffic on PopAds but I was being sent only Wi-Fi traffic, even if I have selected Cellular. I've contacted PopAds on this matter.
Hopefully there is a solution and I can re-try that! Then we can really take this somewhere.

I'll be here in the following days with some updates. All we can do is wait for the rest of today. I've set it to run from 8PM to 6AM Brazil time

Hopefully tomorrow I will be able to analyze and see if this is going the right way or not.

Thanks again!

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Exactly, make a test and see for yourself.

Popads isnt the best source for adult traffic tho, they dont have much of it, you should probably take a look at the typical adult networks.

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I'll do both then! I'll stick to this offer and....

1. Try a prelander
2. Find new traffic sources
3. Find a similar offer with similar carrier and geo just in case... I could use all this data to test new similar offers

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Are you familiar with adult traffic sources? I can give you a few pointers as its my main playground so to speak

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Not really... after some research I know this offer is also running on ExoClick & Adult AdWorld

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Ok, here are more you can try, almost all have pops too

exoclick
trafficjunky
trafficfactory
traffichaus
ero-advertising
juicyads
plugrush
trafficforce

there are more but these are the main ones

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That's a great list! Thanks once again. I'll make some changes and get back to action.

PopAds is not being very consistant so as suggested I'm going to find a new source. I have a nice amount of data on PopAds to optimize the campaign but it would mean decreasing my traffic volume.

I'll be back with news soon!

Good luck y'all!

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I don't know if pop traffic is the best source for adult offers. Pop usually works best for offers with a big brand name (cookiedropping), gambling, desktop downloads and VOD if its targeted on torrent/streaming/filesharing sites.

For Brazil I would recommend the offer Proteste, which does amazing volumes. Mainly on FB.

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Thank you very much for the information! I'm currently going to try ExoClick with the same offer, I've checked on the Aduly Spy tool on STM and it seems like there are people running this one or similar. I'll be back on Monday with more news!

The one on PopAds has been stopped for now.

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Hello guys!

After trying to set up the account on ExoClick and having some trouble with the campaign approval (Technical problems apparently) I left it running for a couple of hours and there were not really any good results showing up.

At this point, I'm going to pick a spy tool to learn even more about banners, landing pages and what not...

Hopefully, I'll start a new follow along and be third time lucky ! I feel like my knowledge has grown a lot and I've seen some green for a couple of hours that ended up red after optimizing. Therefore, I think that there is still have to collect a few pieces of the puzzle before I can launch again.

Can anyone suggest the best spytool for mobile ? I'm in between WhatRunsWhere and AdPlexity.

Thanks!

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If youre gonna stick to adult, I think I liked adplexity more from these two.

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Awesome Matuloo, thanks for sticking around for me. I liked Adplexity the most as well after checking out some YouTube videos.

I'll sign up and start the research.

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Pops not for adult? Seems I'm missing something. The best source doesn't have to do with being pop or display - you can do better on any of them depending on the traffic and demo. But for a fact, there's no shortage on revenue generated through pops in the adult space, especially on mobile...

In fact, if you check around the 'big' porn sites and even on mainstream pops in the mobile space, a huge part (obviously especially on pornsites) will be adult.


Both these spytools have their strengths in other niches - while their great in banners (WRW) and in an overall picture (adplexity), they're not particularly focused on adult. Given you run pops and looking for adult, hit me up via PM with your skype, or just add me on skype, I'll help you out in this follow along with some access to my spytool as we got a separated category just for adult (to clarify: we focus on pop/redirects and on mainstream, but we got a decent amount of adult as well due to having exoclick/popcash included as well).

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