What tasks to do you have Virtual Assistants perform for your Mobile Campaigns ? (3)

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What tasks/duties do you delegate to Virtual Assistants?

I'm still seriously considering hiring one and wanted to get you more experienced affiliates advice on what tasks to delegate.

Good question to ask, when I hired my first VA I had this wishy washy image of them helping me with everything, eventually being almost like a mini-me. Which will never be the case. But they're a super useful extension to make yourself more effective.

What worked best for me is giving away tasks that are

- being performed repeatedly
- can be clearly defined and explained with a couple rules and a quick 5 minute tutorial video
- are simple but still take a lot of time for you "grunt work"

More specifically I got to this stage:

Me: All the brain work and strategic/tractical decision that involve more complex knowledge of AM and the whole mobile landscape in my vertical.

VAs: Almost all the campaign setup work + blacklisting/whitelisting , talking to traffic source reps for setup / signups / refunds ...


For example I would setup the landing page , decide on where to start running , then send my VA a message including the lander URL, the countries, and the traffic sources. She would then set everything up and let me know once it's done. Then I'd go an adjust the bids myself before starting the campaign. When something worked well I simply told her to scale to tons of traffic sources which goes much faster than without. On some long black/whitelists with 100+ placements are no problem at all, while I was spending hours each day on those before.

However from my experience stuff like teaching them how to set the proper bid, or analyzing and making decisions based on split-tests and statistical significance .. all of these turned out to be too complicated, I may have taught them at some point but it was much more efficient just doing those myself instead of spending hours and hours teaching and then reviewing and correcting.

Also getting refunds and managed traffic sources was much more comfortable, we had a group convo for those so I could chime in at any time, but 90% my VA was doing the talking and I didn't have to spend so much time in different skype chats with the managed traffic source reps.

Another great plus is getting a much better overview, my VA created a spreadsheet for all traffic sources, our budgets there, running campaign costs. Every Monday she would update it + send me an email with the latest stats and if I should add money to some traffic source to not run out.

While travelling it was also useful to say something like "if X campaign goes -20% ROI or more for 3 days or more, pause it" so that I could be off the grid for over a week without worrying about the campaigns.


Hope that helps I'd definitely recommend getting a VA, teaches you a lot as well, and it's cheap + no big risk. Just keep in mind that it's an extension of yourself, not a mini-me that thinks for you. If your campaigns are not solid and making $$$ right now, a VA won't help you, adding another person will only make it worse.

@kepe95

Wow thanks for responding. I read your entire follow along when I joined this forum a about a month ago, which is when I GOT SERIOUS about running mobile traffic.

In that time I have been learning while launching campaigns.

I finally have my first profitable abeit.. $10/day campaign in a small GEO (app install on Pops). I have cut it and paste it again on the same network (after a bit of optimizing). and will copy and paste it to a few more traffic sources..to scale it.

My biggest hurdle right now is...
I'm NOT a coder/designer... and I work a full time 9 to 5 job.

I would like to get to the point of ideally where I could do my research in the evening. find 3 to 5 offers every evening. and send that info over to a V.A.
That can rip/modify or even create landers/banners.. that they could then upload to my hosting.
Then all I have to do when I finish my 9 to 5 is create the campaigns in Voluum using with the URLs that the VA has already setup.
So my job is research, angles, campaign upload, analysis, and optimization.

Originally Posted by kepe95

Good question to ask, when I hired my first VA I had this wishy washy image of them helping me with everything, eventually being almost like a mini-me. Which will never be the case. But they're a super useful extension to make yourself more effective.

What worked best for me is giving away tasks that are

- being performed repeatedly
- can be clearly defined and explained with a couple rules and a quick 5 minute tutorial video
- are simple but still take a lot of time for you "grunt work"

More specifically I got to this stage:

Me: All the brain work and strategic/tractical decision that involve more complex knowledge of AM and the whole mobile landscape in my vertical.

VAs: Almost all the campaign setup work + blacklisting/whitelisting , talking to traffic source reps for setup / signups / refunds ...


For example I would setup the landing page , decide on where to start running , then send my VA a message including the lander URL, the countries, and the traffic sources. She would then set everything up and let me know once it's done. Then I'd go an adjust the bids myself before starting the campaign. When something worked well I simply told her to scale to tons of traffic sources which goes much faster than without. On some long black/whitelists with 100+ placements are no problem at all, while I was spending hours each day on those before.

However from my experience stuff like teaching them how to set the proper bid, or analyzing and making decisions based on split-tests and statistical significance .. all of these turned out to be too complicated, I may have taught them at some point but it was much more efficient just doing those myself instead of spending hours and hours teaching and then reviewing and correcting.

Also getting refunds and managed traffic sources was much more comfortable, we had a group convo for those so I could chime in at any time, but 90% my VA was doing the talking and I didn't have to spend so much time in different skype chats with the managed traffic source reps.

Another great plus is getting a much better overview, my VA created a spreadsheet for all traffic sources, our budgets there, running campaign costs. Every Monday she would update it + send me an email with the latest stats and if I should add money to some traffic source to not run out.

While travelling it was also useful to say something like "if X campaign goes -20% ROI or more for 3 days or more, pause it" so that I could be off the grid for over a week without worrying about the campaigns.


Hope that helps I'd definitely recommend getting a VA, teaches you a lot as well, and it's cheap + no big risk. Just keep in mind that it's an extension of yourself, not a mini-me that thinks for you. If your campaigns are not solid and making $$$ right now, a VA won't help you, adding another person will only make it worse.