December 7, 2015.
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Problem:
------ I don't know what to do next
----- I have too much information in my head
------ Get lost in the details and have difficulty stepping back to be able to properly analyzing what I'm doing, where I am at and what needs to be done next.
Objective: To write everything out in hopes of figuring out what to
A. Actually do next
&
B. Be profitable in at least something
Goal: Have a profitable campaign by January 1, 2016. ---- Yes, just profitable... even if it's a F!@#in dollar!!!!
Recap & Summary of what I've read and come to know, but yet to fully understand:
1. There are hundreds of traffic sources and different types.
2. There are many affiliate networks.
3. It's about all matching a traffic source to an offer to get a conversion.... easier said than done 
4. The goal is to spend less money in buying traffic than amount you get in conversions.
5. Offers can come from Affiliate networks or can be direct
6. Traffic types = display, banner, ppv, adwords, FB ads etc....
7. Angles & LP's are the middle men between Offer's and Traffic sources & this is where you make it or break it for most part
- You have your white hat approach
- You have your black hat approach
8. It's about coming up with a process... even if you are failing/loosing money...... I think right?
You do a bunch of things in a series of steps and are trying to find something that works.... then you scale.... so don't scale until you got your process done. How exactly you come up the process I'm not sure....
9. This is no different that Venture Capitals.... Ie 8/10 fail so 2/10 are successful. and the 2 are in theory suppose to make all the losses of the 8 back and then some.
10. It's all about being data driven..... need to learn about this more....
I understand statistically significance, standard deviations, sigma and I've actually have done calculations by hand
- but not sure how to apply it to my campaigns or even if I am... I'm just ball parking it.
Things to do/find out/research:
1. Find and read the traffic sources thread. I need to learn more - Types, networks that are known for what etc.
2. I don't have a process at the moment... I'm kind of all over the place & shut gunning it. ---> \for myself so that's I'm efficent and effective. - Don't know how or what exactly this is though....
3. I need to start looking at age, gender, demographic, time of day, type of sites traffic is coming from. what else?
4. How to base decisions on data. How do you analyze based on data?
Hey man... Don't give up... As I see it, you need to be more focused... It's so easy to be seduced in this business... When you read about someone who made 6 figures on one traffic source or in one vertical, or when your AM tells you, that he has this amazing offer that just kicks ass...
First of all, you need a plan... Write it down and stick with it. Pick ONE traffic source and 2-3 verticals from 2-3 well known networks... Read everything you can about that specific traffic source, and stay away of reading about other sources to avoid getting distracted... 80% of what you read is BS anyway 
Take a close look on the campaigns you've been running so far... Does anything look promising in terms of CTR and conversions... If yes, it could be worth it to focus on that campaign... Remember, that even if you didn't make money so far, you bought data... Use those data!
December 7, 2015
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What I have done so far since I started in August, 2015.
My overall approach at first was to spend $10-$25
Then I read a post on here that said 200-500 clicks as being enough of a sample size to determine if a campaign is worth continuing or to end it.
I'm 100% directing linking.
Creatives to Traffic Network and running it.
Offers I've run:
1. iPhone pin submit
2. Loan offers - legit ones
3. Gift card offers
4. Lead Gen for legit sites - Alibaba, HotelClub, Cloud storage, Draftops, Amex for India
Overview:
ASE Ticket: $250
ASE Trip cost: $2000
STM Subscription: 4 months: $400
WhatRunsWhere - 1 month: $329
1. MGID
# of Campaigns: 18
Spent: $467.34
Conversions: 1
Revenue: $1.20
Net: $-466.14
2. Site Scout
# of Campaigns: 8
Spent: $276.04
Conversions: 0
Revenue: $0
Net: $-276.04
3. Traffic Junky:
# of Campaigns: 6
Spent: $206.38
Conversions: 2
Revenue: $12.80
Net: $-193.58
4. Content.ad
# of Campaigns: 1
Spent: $52.29
Conversions: 0
Revenue: $0
Net: $-52.29
5. Facebook
# of Campaigns: 4
Spent: $259.17
Conversions: 19
Revenue: $28.5
Net: $-230.67
Initial Investment: $2250
Operational Costs : $1129
Campaign Spend: $1261.22
Total Cost: $4640.22
Total Revenue: $42.20
Net: -$4598.02
or
Campaign Spend: $1261.22
Total Revenue: $42.20
Net: -$1219.02
Value of Data + Learning + Experience = Priceless
It is some huge spendings compared to the offer payouts... Which GEOs are you targeting? If you want, you can show us some of your landers and ads... It would be easier to give you some qualified advice...
And yes... High CTR on banners to keep CPC down... High CTR on prelanders (actually the lander CTR often is the key, that decides if a campaign is a winner or a looser) and of course the EPC... Which tracker do you use... If you use
I recommend hosting them on a CDN like RackSpace or Amazon CloudFront - this article will pretty much tell you everything you need to know about that: http://stmforum.com/forum/showthread...hlight=hosting
2.
Offer: Titan Bet
Payout: $150 with 20 deposit
Traffic Junky
Geo: GB
Devices: Tablet
Impressions: 535,632
Clicks: 1,522
CTR: 0.28415
Spend: 82.80
eCPC: 0.054
Conversions: 0
Revenue: 0
Profit: -82.80
Thinking was if you watch porn you probably gamble as well.....
Offer is inactive now.
3.
Offer: $500 Amazon Gift Card - single opt in
Payout: $2.10
A. MGID
Geo: USA
Devices: ALL
Impressions:
Clicks: 233
CTR:
Spend: 69.90
eCPC: 0.30
Conversions: 1
Revenue: 2.10
Profit: -67.8
B. Content.ad
Geo: USA
Devices: ALL
Impressions: 62,343
Clicks: 83
CTR: 0.13
Spend: 52.29
eCPC: 0.63
Conversions: 0
Revenue: 0
Profit: -52.29
4. iPhone 6 sweeps - single opt in
Payout: $2.40
MGID
Geo: GB
Devices: ALL
Impressions:
Clicks: 302
CTR:
Spend: 30.20
eCPC: 0.10
Conversions: 1
Revenue: 2.40
Profit: -27.8
I didn't follow up on this one for some reason..... Don't remember why - 4 creatives where used.....
Stop what you are doing.
Whatever you are doing is obviously not working. Furthermore, it seems like you have no idea what part or parts are not working and what parts (if any) are.
This is no way to run a business. You are flying blind and flying blind is a quick and easy way to the poor house.
If you do want to make progress, I suggest that you go the radical route of posting EVERYTHING that you are doing ... everything, your ads, your landers, your offers, full stats, everything.
This way other people can give you some surviving and relevant and actionable advice. Right now, looking at your posts, no one can tell you what you are doing wrong, and as such no one can give you any help even if they want to. Indeed, the only thing I can say after reading your posts is that you are going nowhere fast.
If you are hesitant to show everything that people may steal your campaigns, all I can say is that no one is interested in stealing campaigns that lose money like this.
You need to be more focused, Focus on 1 niche and 1 traffic source and master it.