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Do or die mobile campaigns (No job) (24)


12-01-2015 04:03 AM #1 alfiss (Member)
Do or die mobile campaigns (No job)

A quick introduction, I'm from SG and I've been in the Internet Marketing space for around 1 year++. I'm in the email marketing industry.

What prompted me to look for another source of revenue was that email marketing wasn't exactly very scalable, and also it's extremely shaky. Shaky in the sense is that I've constantly got to watch my back on my autoresponders getting banned, are they getting delivered etc. I've got no problem being on my toes all the time, but the payout from this isn't close to being proportionate and well compensated for my time and effort. And also trying to reach out to people almost daily trying to get sales isn't exactly very sustainable.

I got introduced to AM and STM by a friend, and oh boy was I taken aback by the amount of information here. I got into Facebook advertising and did pretty decent. $XX-XXX/day in profits.

I took the leap of faith (stupid?) and left my job and to sustain on my email marketing business and work my ass off on AM.

Alas, like it always happens in life, the moment I tendered my notice, my email side of the business started facing some issues, and my Facebook ad account got banned. (Dropped to $0 rev from AM)

Now I'm in the midst of trying to get another FB account up and running (don't look too promising) and launching mobile campaigns one after another, all being in the red. A drastic difference compared to being green almost daily on FB.

I read the mobile cookbook to get me started, and I chose to focus more in Pops rather than display as that's one less variable to worry about (banner). I chose to begin in the sweepstakes vertical (iPhone) and have been chatting and PMing my aff managers on the best converting offers etc.

My plan is to be on Zeropark first due to the amount of traffic available. And if I see if there's even more than -25%, I can move the campaign to other cheaper sources. But so far, none of my campaigns were even close to -75% ROI. Talk about bleeding money?

I've set aside around 4k USD budget for this to work. But I'm worried about bleeding massive amounts of money doing the wrong things, so I decided to create this follow along and see if anyone could help fix my leaks or problem with my thought process. The last thing I want is to be sending out my resume before I spend even 2 months in this.

I'm also going to the AWA coming up, so looking forward to meeting and networking with fellows there

Alright, that was a long introduction.... here's my active campaigns below in the new post. If anyone has feedback or thoughts I do very much appreciate it.


12-01-2015 04:29 AM #2 alfiss (Member)

Campaign 1:
F5 | iPhone | AU | $2.80 per lead

Total Spent: $87.89
Total Rev: $14.00

I ripped off 4-5 landers on Adplexity. Changed some words, added entry pop ups, back scripts etc.
Launched this in Zeropark doing only pops. The moment it spent around $80 (rev around $11.20), I started to close off placements that were spending more than 2x payout. And stopped 1 lander that has already spent 10x PO with 0 ROI.

This morning so far it spent $7 with a revenue of $3. Looks slightly more promising. But it's still deep in the red. Waiting to spend around $20 more and close off more placements.

1. But to be honest, I'm not too sure what the plan is for this. Should I just keep closing off more placements?

Campaign 2:
ClickDealer | iPhone | NZ | $1.20 per lead

Similar with the one above. Ripped off about 2 landers from Adplexity, and also using the lander my aff manager gave me, which apparently is supposed to be converting really well.

Zeropark
Total Spent: $7.29
Total Rev: $2.40

Popads
Total Spent: $2.58
Total Rev: $2.40

2. The traffic seems to be running a little slow on ZP. I just use the average bid on their tool and bid slightly lower than their average. Same question as the above, should my plan be just wait till ea placement has spent >2x, close em and keep running?

Popads looks more promising. I targeted top 90% of the sites, bidded an amount that's around position 9, and did some throttling. Reason for that is because I've used to launch campaigns in Popads, and within 2 hours the budget was totally wiped out, and I can't even get any proper stats for day parting.

I just removed the throttling, and see how it goes today.

Campaign 3:
Clickdealer | iPhone | Germany | $1.70 per lead

I don't speak German, nor am I an expert in that geo, but this was introduced by my affiliate manager as one of the top converting offers, and sent me some of the top converting landers he's aware of.

Zeropark:
Total Spent: $51.12
Total rev: $3.40

Popads:
Total Spent : $10
Total Rev: $1.40

Looks horrible. Considering the fact I'm using purely 2 of the landers he gave, and added in some pop entry / backscripts etc.
Zeropark: Click image for larger version. 

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3. How are those stats like?

I'm not too sure if I'm doing something terribly wrong. If there's nothing I've done horribly wrong I'm going to stop this campaign soon as I'm not too familiar with the geo/language etc. It was more like a test campaign hearing what the AM told me.


Summary:
Not too good of a start so far, but I'm just charging ahead. Trying to get my goal of launching at least 1 campaign a day.

4. I understand to focus on a niche/vertical, should I continue focusing on sweepstakes or would it be good to explore new verticals like app installs etc?

5. I was looking through my stats, which seems to have a huge discrepency. The "Offer" tab in Voluum with my offer shows 1,400 clicks. Yet on Clickdealer it shows me only a total of 625 clicks. It's where visitors are dropping out AFTER clicking the "Claim Prize" or w/e button (which has a popup with instructions). How do I fix this huge discrepancy?

To sum up, my overall thought process of launching a campaign:
1. Find out which offers are converting well from my affiliate manager
2. See if he's got any landers to recommend, or I'd just rip off landers from Adplexity to benchmark and see how the offer is doing
3. Launch it on Zeropark and Popads
3.1: Zeropark: Bid on a price slightly lower than average on their tool.
3.2: Popads: Bid on a price that gives me around position 8-9? Being in position 1-2 for some reason costs 2-5x more than Zeropark which makes no sense at all.
4. Once offer has hit 2x payout per placement and not profitable, close it. Keep closing off non profitable placements while running traffic.

Looking forward to hearing any feedback anyone has, cheers


12-02-2015 04:31 AM #3 alfiss (Member)

Day 2:

Campaign 1:
F5 | iPhone | AU | $2.80 per lead
4 Landers

Zeropark:
Total Spent: $100
Total Rev: $14.00

Pop Ads
Total Spent: $25
Total Rev: $5.60

Zeropark looks pretty bad. No clue or plan what to do moving forward with this. Conversions through out all my campaigns seems horrible. Decided to stop Zeropark.

Popads none of the placements were at even 1x PO yet, not even sure what to cut. Decided to pause this until I can get more insights on what I can do?

Campaign 2:
ClickDealer | iPhone | NZ | $1.20 per lead

Zeropark
Total Spent: $13
Total Rev: $3.60
I closed off Zeropark. I realised the conversions here are somehow way worse than Popads. Testing more there at the moment.

Popads
Total Spent: $9.54
Total Rev: $6.00 (5 conversions)
Profit: -$3.54

So far looks pretty promising. I'm just planning to get more data once it hits $20 spend so I can start removing placements and removing landers that aren't converting.

PopCash
Launched it on Popcash to see how it'd do.
So far
Total Spent: $4.18
Total Rev: $1.20
Profit: -$2.98

DNTX
Launched it on DNTX to test a new source
Total Spent: $0.2
Total Rev: $0

Uh, the traffic seems to be running ridiculously slow, I'm almost at the max bid. I changed it to max bid and see how it goes.

Campaign 3:
Clickdealer | iPhone | Germany | $1.70 per lead
4 Landers

Zeropark:
Total Spent: $51.12
Total Rev: $3.40

Already removed the placements that were 2x PO. Paused this campaign until I can figure out what's wrong?

PopAds
Total Spent: $10
Total Rev: $1.70


As previously mentioned, Germany isn't a geo I'm familiar with and the only reason why I ran this was that my AM mentioned its ridiculously high converting and has converting landers for me, so decided to give this a test. Seems like a disaster so far.
Paused this.

Campaign 4 (Just launched):
Mundo | iPhone | PINs | $7.90
3 ripped landers

I launched it on both Popads and Popcash and DNTX. (Screw ZP nothing seems to be working there for me)

PopAds
Total Spent: $5.79
Total Rev: $0

PopCash
Total Spent: $10
Total Rev: 0

DNTX
Total Spent: $0.07
Total Rev: $0
Hmm, bumping traffic up a little.

First time doing PINs. A recommended offer by my AM. Looking to spend around $30-40 on this, if there's STILL no conversions, I need to start drilling into what the hell is going on.


Summary
I created a Cloudfront CDN today hoping a faster speed would help more with the conversions.
I'm now focusing on the NZ offer as it looks semi promising.

TBH I'm already getting overwhelmed with the amount of things to be done, managed and controlled. Few campaigns, each campaign having separate sources, each source might have multiple camps with different bids etc. I know testing and launching is the way to go, but I feel like launching new campaigns everyday is going to just put me into crazy-overdrive mode where I end up not focusing on anything.

I'm going to take a break from launching a new campaign today and start reading new threads on optimization process instead of just launching and launching non stop.

Still charging ahead, if anyone has any tips or advise, will be appreciated.


12-02-2015 01:38 PM #4 juiceme ()

Hi, I just had a quick read through your follow along, perhaps it maybe worth testing some cheaper Geo's to start with? And more landers that you rip from Adplexity (ensure you wipe out any dodgy redirect scripts and place in your own to avoid it going to someone elses campaign). Then move onto the more expensive Tier 1/2 countries once you feel you're cracking the vertical. I'm going through a similar process at the moment.

Also be weary of cutting placements too soon. Check out Vortex's guide for cutting placements and use the spreadsheet, but ideally first you want to get as much traffic as possible to reach statistical significance and cut down to your winning lander/offers so cutting placements too soon can slow this process down. There's also a popads blacklist that Mr G put together - search the forum for it.


12-03-2015 08:27 AM #5 alfiss (Member)

Quote Originally Posted by juiceme View Post
Hi, I just had a quick read through your follow along, perhaps it maybe worth testing some cheaper Geo's to start with? And more landers that you rip from Adplexity (ensure you wipe out any dodgy redirect scripts and place in your own to avoid it going to someone elses campaign). Then move onto the more expensive Tier 1/2 countries once you feel you're cracking the vertical. I'm going through a similar process at the moment.

Also be weary of cutting placements too soon. Check out Vortex's guide for cutting placements and use the spreadsheet, but ideally first you want to get as much traffic as possible to reach statistical significance and cut down to your winning lander/offers so cutting placements too soon can slow this process down. There's also a popads blacklist that Mr G put together - search the forum for it.
Awesome stuff, took a look through....
Saw your follow along, looks awesome, let's do this!


Day 3

I took a whole new re-evaluation and paused all my campaigns except for one that's running with NZ. I've got TOO many things going on at once, and feeling overwhelmed. I made another thread about tracking, and it makes full sense on focusing on a small number of campaigns initially, and learning from the mistakes made and making proper optimization, rather than launch 5-10++ and making mistakes all over the place.

I fixed myself on working on only 2 traffic sources (unless it's scaling time? ) PopAds and DNTX. I threw ZP out, might reexplore next time once I figure out if that beast can be tamed.

My plan moving forward is for all new campaigns:
- 5-6 landers per offer
- 5x PO per day per traffic source
- Wait till 2 days (20PO), then I'll start to determine the best lander using the A/B split test posted by vortex previously.
- Once I've nailed down the best one(s), I'll start making changes to them using my own angle/headlines/ads/text etc etc.
- Keep doing the A/B test daily or weekly to find the best lander and repeat the previous step.
- In the meantime, blacklist all placements that are huge budget eaters, probably 3-4x placements with 0 conversions. Move all profitable placements to another whitelist campaigns and start manually playing with the bids from there.

Once it starts to get green, I'll start splitting up the carriers/OSes/day parting etc.

How's it sound?


I'm treating today as a fresh day. A brand new start, forgoing all my previous stats (where I was just really fooling around, touching too much and fiddling too much with it)

Campaign 1: NZ Offer
PopAds
- 2 campaigns running, 1 low (10X PO daily) 1 high bid. (10x PO daily)
DNTX
- 2 campaigns running, 1 PPV 1 PPR (Both 5x PO Daily)

Reason for the larger PO daily was from my previous stats, the offer seems to be doing ok there, so really boosting up the traffic to gather data asap.

Campaign 2 : Germany (Payout $1.70)
I relaunched this campaign as I realised the previous time I did it, it was a total mess. Horribly over managing and playing around too much when I shouldn't have.
PopAds - Set as 5x PO as daily budget
DNTX - Set as 5x PO as daily budget. (Bids I just set it at around the average)

Letting this simmer for 2 days and we'd revisit the campaigns and see how it's doing!

Now that I've formulated a plan/strategy, everything just feels SO much clearer now. Although I know the plan isn't 'perfect', and have lots of work to be done moving forward, but a plan feels better than no plan.

Let's rock on! Woohooo!


12-04-2015 07:39 AM #6 alfiss (Member)

Day 4:
Still letting my NZ and Germany campaigns simmer and gather some stats.

In the meantime today I've started sourcing out for new UK offers. Already sent out requests last few days, and spent the day today really shortlisting and planning on what's to be done.

Shortlisted 2 UK and 2 Aussie offers. Did some spying and got 7 landers ready to be launched after some editing. Decide not to launch first as I do not want to end up in the previous situation where all my campaigns were out of control. I'm waiting for the results for my NZ and DE offers to come in, optimize them, and then launch.

PS: I created my landers on CDN and sent traffic to those instead for my NZ offers, and surprisingly, (although there isn't significant volume) all 5 landers reported lower CTR for the CDN hosted compared to my VPS hosted. Actually made a thread here: http://stmforum.com/forum/showthread...lower-than-VPS

Perhaps anyone seeing this has any idea why? Or should I just stick back to my VPS hosting for now?

PS: Preparing for my AWA trip. Planned out the days, planned out what to bring etc Excited going over and meeting everyone there


12-05-2015 04:44 PM #7 winsonyeung (Member)

When you first upload the files to the cdn, I believe it will take some time before the files are propagated to the different cloud sever in the world. So definitely your loading speed on the cloud will improved after a few day


12-06-2015 09:35 AM #8 alfiss (Member)

@Winson thanks

Taking a few days off (or at least slowing down campaign launches and tweaking)

Why....?

I'm at awa time to mingle, network, have some fun
Will post back with new launches and optimization soon !


12-07-2015 01:03 AM #9 nelsonloo (Member)

You're gonna get some bleed rate if you're using CDN with popads. Sent you a pm! Good to see another Singaporean here.


12-07-2015 01:35 AM #10 HenryW (Member)

Quote Originally Posted by alfiss View Post
I'm at awa time to mingle, network, have some fun
Will post back with new launches and optimization soon !
^^ Remember to think of AWA as an investment - how are you going to Maximize your ROI?

Make sure to get the most out of your networking and time there - so many Stackers are happy to share knowledge/spitball/chat about everything you're trying to learn

Have fun at AWA, looking forward to hearing more about your campaigns as you continue to optimize bud!


12-19-2015 05:05 AM #11 alfiss (Member)

Haven't updated this for a long time, but rest assured I'm still banging on my campaigns.

Took a little break over at AWA. Met some fantastic people. Seeing how successful people were did a little paradigm shift in my mind. Picked up a few golden nuggets there, both from the great speakers on stage, and also having conversations with both affiliates and also networks.

Implementation is key in this business, so I've been implementing some new things I've tried.

Along the last few days I've implemented and killed off campaigns, like a PIN submit antivirus from South Africa, iPhone offer from France, and some others.

I've managed to see a little green the last few days. Surprisingly reviving from the campaigns I killed off above in Zeropark. Reduced a load of landers and placements, and finally seeing a little green (although not consistent).

I'm experimenting with outsourcing technical work to a freelancer, but the previous one from Vietnam was a disaster. No common sense and uhh..just not too good. I've written down a list of process to be done by the technical guy, so hopefully with that list I can very quickly find my winning contractor (Split them em!)

Just a little update on where I'm at now. I realised I've been doing a lot of go-by-feel and isn't too trackable. A simple reason being I change landers in the middle of the day, and using the Voluum reporting it's not exactly very accurate. So I don't even use a spreadsheet to record my spend/revneue. I just use Voluum to compare stats. If anyone has any suggestions do hit me up

iPhone campaigns
After testing and scraping placements away, I'm at a little green now. With some data, created new campaigns targeting certain OSes, so far so good, but doesn't seem consistent and volume doesn't seem to be there. I'm currently using PopAds and Zeropark, but really trying to find new and reliable pop sources now.

iPhone
This is my iPhone campaigns now.
(For today, 12hours passed)

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1. PopAds / s6+6s
2. PopAds / Targeting all
3. PopAds / Android
4. Zeropark / s6+6s
5. Zeropark / All
6. PopAds / Android

1 and 4 were new landers I'm trying that's including TWO offers (S6 and 6s) and lets the user choose which one he wants. Doesn't seem too exciting so far. Landers were following the ones that were profitable for the iphone offers. I just blacklisted some websites on PopAds (in my campaign 2 & 3) for "1".

Here's iPhone campaigns yesterday
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Not the most consistent figures as you can see. But I'm letting the data run a bit and see what I can deduce from there.

I'm also making a mistake of cutting landers too fast. If I see version 3 lander is doing good, I make a slight variation and split test together. But I have a habit of stopping it too soon, or sometimes the original profitable lander suddenly drops in profitability. So I'm now training myself to stick to a process of AT LEAST 3x payout per lander before doing anything to do.

Antivirus
I'm now running a combination of 4 landers split testing with 3 offers from Malaysia right now in the adult space using PopAds.

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As you can see, stats not looking too exciting.
I'm waiting for each lander to spend around $9 before cutting them. The only converting lander seems to also have the lowest CTR, data not significant at all, but interesting.

Anyone have any tips on if PopAds are a good source for adult ?

Also do note that for PopAds, the actual cost is around 10% more, Voluum loses around that amount on average. So do account for it when checking the stats out.

If anyone could spot any glaring issues here, please do let me know, appreciate every feedback.

Thank you!


12-19-2015 05:32 AM #12 Mr Green (Administrator)

One tip I have for you is around spying.

I saw that you initially burnt a lot of money running Zeropark. If you searched in adplexity for "win iphone" then select what country you wanted to target e.g AU, you would of seen that AdCash and PopCash are by far the most popular traffic sources for the sweepstakes niche in AU. There is also one lander that is dominating the results.

Check it out.


12-19-2015 12:54 PM #13 socceralien (Member)

My fellow SG friend,

I have been in the same situation as you before though i am not alot better than you as of now.

I agree with the tips given by mr green. Try to spy more. Know what are the hot offers that are being run consistently by others. From there, try to use the proven offer to optimize your landers.

At the same time, try to join mastermind group. Find someone you can talk to or discuss. It can ease off your stress and give you additional energy to push on through all the failure.

If you want, you can add me on skype or pm me your skype id.

All the best


12-22-2015 04:52 AM #14 alfiss (Member)

Quote Originally Posted by Mr Green View Post
One tip I have for you is around spying.

I saw that you initially burnt a lot of money running Zeropark. If you searched in adplexity for "win iphone" then select what country you wanted to target e.g AU, you would of seen that AdCash and PopCash are by far the most popular traffic sources for the sweepstakes niche in AU. There is also one lander that is dominating the results.

Check it out.
Will do


Updates 22.12.15

Been quiet here, but working my ass off everyday.

Been tweaking, testing, trying, and GRINDING. Found one converting offer plus angle, and now trying to scale the hell out of it.
(Actually, copying this from Charles Ngo, I didn't find it, I created it.



Those numbers are for today (12 hours more to go). The numbers at the bottom don't add up because there's one more offer above that I'm testing in a different geo.

So far Zeropark has been doing pretty well for me. My original winner was at PopAds, but for some reason it died out, and the conversions weren't coming in like in the past. Been adding/tweaking landers and it didn't work. Even transferred converting landers/angles from Zeropark over to PopAds didn't work. As emotionally as I was attached to PopAds (my first winner), but I decided to just scrap it out, it wasn't working.

What I've done so far
- Added redirect into the mix rather than just pops
- I also JUST got a pay out bump close to 10%, so that's good Will request for another bump once I can hit 100 leads a day. (If you don't ask, you don't get!)
- Added a new offer into a page. Letting the users choose between 2. Seems to be doing decent. Need more testing.
- - Bidding HIGH on a new campaign. Launched 2 duplicates of my campaigns today on a much much higher bid. Waiting for approval and see if it makes any different. Heard stories on how bidding high might actually increase EPV. I'll be happy even if the EPV stays the same.


What I'm testing to scale
- Trying out new traffic source. Just added PopCash today and seeing how it goes. DNTX was a disaster and I'm now trying to explore which other sources I can use. (Anyone have good recommendations?)
- Anyone else have any advice on how to milk this?


12-23-2015 08:38 AM #15 alfiss (Member)

Updates 23.12.15


iPhone Campaign
While I'm expecting similar results from yesterday.....BOOM for some reason conversions totally tanked today.



Zeropark especially for some reason.

PM'd my affiliate manager to see if they are starting to scrub or anything since the month end is coming up, waiting for his reply.
(What a bummer, just got a pay bump yesterday and it totally tanked today? Any coincidence?)

Individually went into my ZP campaigns to check placements and saw nothing out of the ordinary for them.

I'm just totally confused wtf is going on right now. I'm just going to count it as the market is just playing itself out from the laws of averages. I've also messaged my ZP account manager to see if there's any issues.

Antivirus Campaign
Launched 1 AV campaign yesterday. Here's the total stats


Lander stats

Traffic Source 1:
Not too bad, haven't really started cutting out placements. It's a little weird (not though unique at all) angle I'm using that not all networks/sources will like too much. Trying to source out new sources to launch this, at the same time let it simmer and get more data. Copied this over to Zeropark and PopCash. Cancelled Zeropark 1 day into this as the traffic is ridiculously slow there. Waiting for PopCash to get approved.

iPhone Campaign 2
Launched another iPhone campaign in another geo.
Total stats


I brought all my converting landers in the previous geo into this. Not TOOO bad. I'm guessing I've got to cut out placements once I've starting to get more data.

While I'm letting that simmer, I just launched 1 new campaign iPhone campaign in SA.

iPhone Campaign 3
It was approved 1.5 hours ago and it ate up my entire day's budget...the hell?


I went to check my bidding, and it was just around the average, didn't expect traffic to flow in THAT quickly. But still , doesn't look promising. I went to ZP, dropped my bidding, shut off the biggest placement (has the word India in it?)(Some of you guys might know this), and let it run for another 15 bucks (3x PO). If there's STILL no conversions, I'm shutting this campaign off.

In the meantime applying for some new offers, and getting some landers translated to launch in other geos.

Anyone experiencing the same thing with ZP today?


12-24-2015 04:04 AM #16 alfiss (Member)

Updates: 24/12/15

Conversions at Zeropark keeps tanking.
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I'm stopping all my traffic at Zeropark immediately. I initially thought my Network/Advertiser was scrubbing way too hard for the year/month end. Until I realised my EPC and CR at my network were still good. (Is this a indicator that offer/network is ok?)

I'm moving my campaigns to another source to work with for now.

Anyone has a clue what on earth is going on?


12-24-2015 11:22 AM #17 urbanleaf (Member)

I'd say it's an indicator that offer is OK - just check clicks are still measuring up in tracker/network stats though.

Did you have the exact same placements at zeropark or have some disappeared?

Is page load speed still the same?

On a personal note, I have also noticed a drop last few days at ZP but put this down to Xmas Holidays. And to address your earlier question about pay bumps/CR, it has been known on many occasions to get a bump and see CR decline, something to keep your eye on in future.


12-24-2015 12:13 PM #18 Chunk (Member)

Ok bro, some things you need to keep in mind:

Zeropark is usually bad because it has a lot of fake/bot traffic. Better might be to use keywords/redirect, ask your account manager for help on this.
Furthermore, you have to know that the quality of a placement depends also on the available volume. If you show your ad one day on a low volume app, all users might have seen it already and therefore wont convert anymore. What is important is that a placement has enough newcomers so you keep converting. Best source i know is popads. Good luck.

In addition: during the christmas days, traffic might be a little bit more expensive

Cheers.


12-28-2015 08:09 AM #19 alfiss (Member)

Appreciate everyone's input!

@urbanleaf, yes loading speed is the same and it's the same placements, no changes.
@Chunk, thanks bro! I'm starting to be aware of that, and starting to actually put more emphasis on the redirects instead now.

Updates 28.12.15
Campaign 1: iPhone
After looking through some stats on ZP for the past month, decided to run the traffic again on about half of my offers again on Zeropark.
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Looking slightly more positive it seems.

-I'm going to pause that 2 red pops for now. (How sad, it used to do really well for me T_T)
-Moving/Duplicating the top pop into redirect traffic, keeping majority of the landers the same.
-The bottom redirect I'm not too sure what I can do to scale, especially since it's not a geo with A LOT of traffic. PopAds bombed with this campaign, not too sure why. DNTX and PopCash did horribly too. Any recommendations for other pop/redirect sources?

Campaign 2: Antivirus offer
Tried out some traffic sources, some seems to be doing really well, been cutting out a lot of landers, traffic sources and I'm now left with this.
Last 24 hours:
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In the midst of trying to explore and expand source 1 and 3. New placements and added budgets.

My CPM is around $5. If I want to test with lower/higher bids, you guys suggest should I launch another campaign to test, or modify the current one?
(If I use another campaign, wouldn't it be fighting against my original?)
(If I use the same, wouldn't it not be a fair test, since rates might fluctuate daily etc)

Campaign 3 & 4
In the midst of setting up 2 antivirus campaigns in 2 other Tier 2 geos, and getting my landers translated and all that. Zeropark still hasn't approved campaigns yet. This time I'll only be doing a really small test with ZP. Any sign of budget eating traffic with no conversions (after blacklisting etc), I'm out. Will post more when I've got a little bid more data and more traction moving.


Summary:
From 27th 00:00 - > 28th 17:00
Total Spent: $163~
Total Revenue: $203
Profit: $40


GREEN! YAY!

It's a ridiculous learning curve, but learning so many things and things moving along so far. Lots more to learn and another day ahead with more campaigns to launch.
(Source 1 and 3 on campaign 2 already had their budgets turned way up. Looking forward to see what happens tomorrow)


12-29-2015 02:59 PM #20 Chunk (Member)

I am glad i could be of help . Good luck.


01-03-2016 08:30 AM #21 babypop (Member)

How much have you spent? If I'm not mistaken is you haven't even spend more than $500 to find a winning campaign is that correct? If so, would this be actually possible getting profitable using mini budget?


01-06-2016 06:03 AM #22 alfiss (Member)

Quote Originally Posted by babypop View Post
How much have you spent? If I'm not mistaken is you haven't even spend more than $500 to find a winning campaign is that correct? If so, would this be actually possible getting profitable using mini budget?
I found a few VERY mini pockets of greens without spending $500. Depends what's your definition of mini.

I personally wasn't too afraid to spend money (even without a job and every cent counts) to test. Of course the numbers I'm talking isn't close to what others are doing, splashing out thousands on each campaign to test.

If you spend $50, and you're in the red for -10%. In fact you've not lost $50, you've only lost $5. Don't treat it just because the campaign is red, whatever money you spend on it is completely gone.


01-06-2016 06:30 AM #23 alfiss (Member)

Update: 5th Jan

Unfortunately I didn't have too much time to update this, but rest assured I'm banging my ass out, figuring out new things, launching and testing.

I'm currently on 4 campaigns. Very small greens on each.

Campaign #1
I've had this traffic source giving me really good amounts of ROI. Close to 200% a day. However it seems the traffic is dying out. Not too sure why. I'm literally upping my CPM daily (lucky I've got the margins to do so) but the traffic still seems to be dropping. I made a huge increase by 40% today, let's see how it goes. 5th is the day after the traffic source died on me. And also I tested on this on a new traffic source which totally bombed dropping my numbers

4th
Total Spend: 47.14
Total Revenue: 112.80
Profit: $65.56

5th
Total Spend: $59.58
Total Revenue: $61.60
Profit: $2.02

I'm having issues trying to scale this. I'm doing relatively aggressive, and some traffic sources do not like it. Even some of the sources I'm doing by raising CPM I'm not exactly getting much back. Only doing on pops now, if anyone has any ideas or any tips I'd really very much appreciate it.

Campaign #2
This is somewhat similar as the first campaign, just that it is in another geo, and even smaller geo which is challenging to scale.

4th Jan
Total Spend : $7.81
Total Revenue: $18.00
Profit: $10.19

5th Jan
Total Spend: $23.72
Total Revenue: $48.00
Profit: $24.28

I just moved and added a new traffic source to this, let's see how it goes.


Campaign #3 and #4
Just launched these 2 yesterday. It's campaigns that I have previously ran, but paused it due to new year and now restarting everything with a more organized manner. Didn't write stats down as the traffic started in the middle of 5th and it's not exactly too accurate.

(Actually it's because I'm in the red for half day of 5th and green for the total so I recon I'll just write a full day down tomorrow instead )



Thoughts
Learning so much so I go along. Learnt some new bidding ideas on a certain traffic source. Some other traffic sources were a total ass (got 6 campaigns all failed review even after the account manager said it should be ok....wat?)
Also trying to outsource as much as possible. Getting this part time web developer to help me with my landers. Training this Phil VA to help update the costs every morning. What I'm still stuck at is the optimisation part, which I can't write it down on paper yet. A lot goes with "feel" and I don't think this is also the way to go. I'm trying to get a couple more days or a few weeks to get my process down as I learn new things before getting a VA to take over the optimisation portion.

(PS: It never was all green till now. I've not included the 4 other geos and campaigns i've tested and launched and failed miserably which I've scrapped)

My main problem now is scaling. First 2 campaigns doing decent but the numbers look absolutely miserable. I KNOW there's WAY more volume in this (especially #1), but I'm still trying to figure out how to scale this

If anyone has input, I'm on all ears


01-06-2016 08:23 AM #24 sandeepnair (Member)

Sorry man, i am very new to this but reading what your have done so far, your seem to be headstrong to get this to work. Keep going at it man.


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