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go2mobi n sweeps (7)

11-02-2015 02:05 PM #1 whtang (Member)

May i ask a noob question?

Doesnt POP traffic works better than display traffic for Sweeptakes? and i though for sweep takes you dont need banners?

11-02-2015 06:16 PM #2 deondup (Member)

Those are not bad stats at all for day 1

You need MUCH higher CTR's especially on that creative size

Start by cutting placements that aren't performing well - I bet there are a few eating up all your impressions without clicks

11-02-2015 07:43 PM #3 webdev (Member)

Yes you are right, CTR is way to low. Actually about 252 clicks were bot clicks from one placement, so ya the CTR is even lower if you consider that. Also this was from 2.5 days not 1.
I believe 300X50 might be a better choice.

*I will make some creative and run 300X50...

11-02-2015 09:44 PM #4 deondup (Member)

I believe 300X50 might be a better choice.

*I will make some creative and run 300X50...

Why ?

Don't assume anything. You already have some data so why not use that and improve. By all means, start testing 300x50 AS WELL but you already have somewhere to start.

For 300x250 you can get 1-2% CTR and then you are in the green

11-03-2015 12:09 AM #5 accelerator_dd (Member)

Per the appetizer, I think your first creative alone is at -%50 which is worth taking a second look for sure.

11-03-2015 12:11 AM #6 webdev (Member)

Yes...I have blacklisted some targets and will re-run and see. Thank you for feedback.

11-13-2015 07:19 AM #7 chino23 (Member)

are you using a tracker? and good job for a first day of running your campaigns

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