Hi I'm in the processing of signing my first I/O and I was wondering what do I have to put in the terms on my behalf.
1. If I'm setting up an I/O with Propellorads or Gunggo do I include all my tageting options in the I/O?
Eg. Only target by OS, phone/tablet, time of the day, days of the week, device language, OS version etc?
Or do I leave those out and work with the rep to optimize them as we go along?
2. Any other things I should include in the I/O?
Take my advice with a grain of salt, I have no "professional" experience with IOs from a theoretical/law perspective,
but I've been running with Propellerads, Gunggo and Co. who always make you sign one for a while.
Just fill out all the required fields (usually this includes the targeting as well) , as well as setting the total/ daily max budget. If you have not gotten the form from them yet, ask them.
Then you start running, look at your stats from the incoming traffic, and keep in touch with the rep on skype to make changes to your targeting quickly. No need for another IO for adjustments usually.
Hope the helps 