There are new sweepstakes offers in town and they're being dominated by mailers all over Europe, South Africa & Australia.
IVR stands for Interactive Voice Response:
First page - User fills in name, number, email
Second Page - User receives a phone number and is required to call in to receive the pin code.
Once user submits pin code into the browser, the pixels fires. Then user continues to play the quiz over the phone while following along on their browser.
We suggest initiating the drops according to:
6:00 - 20:00 semi branded and 20:00 - 6:00 and during weekends fully branded for compliance reasons - it would be good to do the drops accordingly.
Top Geos:
UK, Netherlands, Switzerland, Sweden, Finland, Norway, Australia and South Africa
Running with a landing page is suggested over direct linking:
this helps increase the reinforce the brand, and hence the legitimacy of the offer for the user
Example LP for UK
Example LP for Netherlands
Example LP for Australia
Example LP for Sweden
Example LP for Finland
Example LP for Norway
These offers are new and so is the conversion point. The newer the offer, the less competition. One of the key points of success is the low regulation of these offers, which enable the advertiser to do fully branded offers with minimal legal texts and pricing.
hey, site is down