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Buying Facebook Traffic Through Third Party Platforms (8)

01-19-2011 01:05 PM #1 Gamekeeper (Member)
Buying Facebook Traffic Through Third Party Platforms

Have you ever explored this way of buying FB traffic Stack?

Traffic can even be bought on a pre determined cpa model, minimum buy is $10k + though.

I think some publishers are killing it with this model. I have run email submits and despite good performing ads multiple split tested could barely break even at best running through social ads so ended up switching them off. Then my AM tells me that hes got a guy doing huge volume on the same offer and hes sure its all off FB. I am sure its through third party platforms.

12-28-2011 05:26 AM #2 sm1810 (Member)

going through old threads here but even sitescout has fb traffic

12-28-2011 07:33 AM #3 blackberry (Member)

from advertisers, I hear the traffic quality isn't as good as the normal FB ads..

12-28-2011 01:46 PM #4 sm1810 (Member)

That could be the case I did a small trial on fb sources using SS and wordswithfriends, texasholdem and regular fb traffic showed some conversions for me

12-28-2011 02:23 PM #5 btbe (Member)

Remember that SS's fb traffic comes from pagerage and facetheme browser skins NOT fb directly. Also, fb is going to start blocking users who have these browser extensions installed so that traffic has it's days numbered.

12-28-2011 03:27 PM #6 Spacey in Space (Member)

Quote Originally Posted by Gamekeeper View Post
I think some publishers are killing it with this model. I have run email submits and despite good performing ads multiple split tested could barely break even at best running through social ads so ended up switching them off. Then my AM tells me that hes got a guy doing huge volume on the same offer and hes sure its all off FB. I am sure its through third party platforms.
I do not have any experience using 3rd party platforms to run FB traffic, have looked into it but never pulled the trigger. That said, I'm sure there are guys doing good numbers through these channels but I feel it may actually be more difficult to get profitable this way as your essentially paying a middle man to get the traffic you can likely get on your own for less $$$ upfront. I think it's a good option if you're looking for avenues to help scale already profitable campaigns and have some cash to play with but wouldn't suggest as a starting point to running traffic on FB. I would rather invest my time and money testing alternative paths such as integrating fan pages, etc. especially if you're trying to rock lower paying offers such as submits and lead gens. Of course, I'm willing to be wrong and if you're looking for a list of potential ad networks to buy traffic from check the list of qualified Ad Networks here http://developers.facebook.com/adproviders/

12-30-2011 01:21 AM #7 stackman (Administrator)

I haven't run any 3rd party fb traffic recently, but when i did it converted but at a much lower cvr. It comes from apps, and other fb pages which are usually niche specific and therefore have a predetermined demo so lots of offers won't work for it (ie: coming from 'zombie wars facebook game' which would have a demo majority of males 13-20). If there's a way to know WHERE your clicks are coming from, then you can direct your offer/landing page a lot better and will have a much better chance of profiting.

*You can do some mega volume with it though.

12-30-2011 01:54 AM #8 sm1810 (Member)

^ I tried some dating and did really well on words with friends and surprisingly to me texas hold em.. the FB also SS inventory converted fairly well... As always you have to go back and check which creatives work better then build on that....

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