Is $0.10 per lead offer too low? (9)
Hey,
I am a newbie in mobile advertising and I am trying to follow the Cookbook.
I've picked a phone booster offer but the pay out is only $0.10 per lead.
Is that too low or is it still doable?
Thanks,
Vierka
Too low for what?
What is the GEO?
You can still make very decent money with such payout if this is your question, although it is relatively low.
It's either Australia or Malaysia.
Way too low! Don't even bother. AU and MY are expensive traffic countries
You should get at least 0.75$ (preferably even a dollar) in order to give it a fair shot.
Thanks. What about $1/lead US offer on decisive.is? Would it be difficult to make profitable? I'm a newbie in mobile marketing.
Can you share the landing page + describe the conversion point?
No targeting, right, just nationwide US Traffic +18 years old M/F?
It's www.ebates.com. You enter the website and a opt-in will pop up. They give you $1 per email submit or facebook, Google+ log in. It's a cashback website. My affiliate manager said that it was good but I read in Cookbook that we should not go for US offers.
Some low payout offers convert like gangbusters with the right traffic. However, traffic cost would be a major consideration as some have already pointed out. And for AU and MY traffic cost may be too high for such a low payout offer.
Generally speaking though, I wouldn't exclude an offer from consideration just based on low payout. I used to be turned off by low payout offers, until my mastermind buddy tested one (similar to the payout for your offer) and started doing 3-figures within a couple of days. With the right creatives, on a suitable traffic source for the offer type, with an offer that converts very well, and traffic that's cheap for the specific geo (preferably an abundance of traffic), there's definitely potential to make considerable profits.
Amy
Hello,
The 0.10$ payout is really low for AU and MY traffic, no doubt. Even if it's a DDL offer, it will be hard for you to make good profit. But the most important thing is the eCPM (revenue per 1000 visits), this is the best metric to evaluate the quality/performance of an offer. You can have a low payout but an amazing Conversion Rate. The eCPM mixes those two metrics. Then, you need to match the eCPM of an offer/segment with the cost of the traffic:
Case1: Italian Offer for 3G - eCPM: 10€
Case2: Indian Offer for Wifi - eCPM: 5€
I have no doubt that I will make bigger profits with the second offer because of the cost of the traffic.
Hope it helps 
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