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How do game developers identify users inside the system(game)? (8)

08-27-2015 11:02 AM #1 zennaa (Member)
How do game developers identify users inside the system(game)?

Question is: how can developers of mobile(app) games identify(or compare) users which have installed game(soft). In case that developers usually do not have IDFA/UDID/IFA/Google AID. Maybe they have some another unique identifier? Who can help? Or need to ask question in another sub_fotum)))

08-27-2015 11:44 AM #2 caurmen (Administrator)

Just to clarify the question here - are you asking how a developer could identify users who have installed another, competing game?

08-27-2015 12:04 PM #3 zeno (Administrator)

I think you mean how to people identify people who have installed their games or apps e.g. so that you can selectively not advertise to them or selectively retarget them, for obvious reasons.

The advertising and device IDs are the major ones.

Otherwise you can use cookies and advanced fingerprints that take into account IP, device make and model, ISP and so on, which is more accurate than IP for sure but less accurate than a unique device ID.

08-27-2015 03:22 PM #4 zennaa (Member)

yes, you are right!

Quote Originally Posted by caurmen View Post
Just to clarify the question here - are you asking how a developer could identify users who have installed another, competing game?

08-27-2015 03:34 PM #5 zennaa (Member)

Quote Originally Posted by zeno View Post
I think you mean how to people identify people who have installed their games or apps e.g. so that you can selectively not advertise to them or selectively retarget them, for obvious reasons.

The advertising and device IDs are the major ones.

Otherwise you can use cookies and advanced fingerprints that take into account IP, device make and model, ISP and so on, which is more accurate than IP for sure but less accurate than a unique device ID.
Not all IOs devices will give you IDFA.
IDs(UDID) are allowed for developers always? Because for example in hasoffers(Thrive...) we can not see any uniq IDs.
Lets explaine you: If we are developer of game "Football" and "NFS". One user/player has installed game "Football", we want to know that he also has installed "NFS". So best way will be to compare by unique device ID? Is it shown always for developer SDK(Adjust...)?

08-27-2015 03:34 PM #6 zeno (Administrator)

Oh, there is no way of doing that unless your app has some in built process that scans or detects other apps on their phone, but I imagine that is not looked upon nicely by Apple/Google developer policies. It would invade user privacy substantially.

08-27-2015 03:43 PM #7 zennaa (Member)

Mean one unique ID for all users/devices which can use developer to compare users. If one developer has few games.

08-27-2015 05:41 PM #8 zeno (Administrator)

If you are a single developer and you have many games, then the data is all in your control - I am not sure if I see the problem.

It should be relatively trivial to link people across apps using their device ID, or even Facebook Login for example.

How you track and compare the data internally would be completely dependent on the analytics used in the apps, of which there are 100 different providers you could use and infinite customisation,

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