What does WAP stand for on a marketers website?
Thanks
Tom
WAP means mobile (stands for "Wireless Application Protocol"). As opposed to "WEB" which means desktop.
So if you're promoting a WAP offer, you'll need to target mobile when buying traffic.
Hope that's what you're looking for.
Amy
I thoght I had deleted this thread, it was after a 8 hour reading session and my brain was melting, woke up, read it and thoght...what was I thinking haha.
Thankyou for your reply!