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Teespring Campaign - Any suggestions is gladly welcomed (5)

08-12-2015 04:44 PM #1 cmdeal (Veteran Member)

Mr. Green had a good case study on some of his Teespring adventures here http://stmforum.com/forum/showthread...ring-Craziness

In your case, I wouldn't worry too much about CTR, the main challenge is the CVR. You need to find more people to actually buy the T-shirt after they express interest.

Also, I am probably not in your target demographic, but I must say I don't quite "get" the T-shirt. Is this a common joke within the diver community? Would everyone in the community understand it or find it funny?

08-12-2015 07:24 PM #2 tim roth (Member)

i'd get it down to "Diving is not an hobby - it's a survival skill"

also cut poor performing ads straight away. were u able to get where that sale came from?

let it run 3 days at least.

broaden up ur targeting with more interests.

how long did it take you to design t-shirt + launch?

08-13-2015 02:45 AM #3 ginsengtong (Member)

Quote Originally Posted by cmdeal View Post
Mr. Green had a good case study on some of his Teespring adventures here http://stmforum.com/forum/showthread...ring-Craziness

In your case, I wouldn't worry too much about CTR, the main challenge is the CVR. You need to find more people to actually buy the T-shirt after they express interest.

Also, I am probably not in your target demographic, but I must say I don't quite "get" the T-shirt. Is this a common joke within the diver community? Would everyone in the community understand it or find it funny?
Thanks cmdeal... I've read lost of teespring post before starting this campaign... in fact i was overloaded with information so i just decided to start otherwise I'll be punching the air....

For CVR, could you elaborate further what is this? I search in the reporting customization but cant find any cvr...

For the design, actually it wasnt meant to be a joke, my thought was that divers will be proud of their diving skill rather than people just calling it a hobby....

anyway i rehashed the design from a well selling nurse design in teespring... i just change it to divers community..

thanks again... always love feedback...

08-13-2015 02:52 AM #4 ginsengtong (Member)

Quote Originally Posted by tim roth View Post
i'd get it down to "Diving is not an hobby - it's a survival skill"

also cut poor performing ads straight away. were u able to get where that sale came from?

let it run 3 days at least.

broaden up ur targeting with more interests.

how long did it take you to design t-shirt + launch?
Thanks Tim....

yes actually i got it from 1 interest related to diving magazine,.. others just post engagement with no sales....

So I should cut them right now? Or wait for 3 days?

Actually i dont spend much time on the design, i took a well selling nurse design by others (2000+ sold) and rehash it to my niche... then send it to fiverr to a guy who promised 12 hour delivery...

during that 12 hour i spent 10 hours or audience insight and 2 hours getting a massage hahhaa.....

once my design is done i put it up to teespring and facebook directly...

its the 2nd day now and still 1 sold .... (sob).....

cheers man

11-12-2015 02:23 AM #5 wooncc (Member)

Hi GinsengTong,

How was your campaign running so far?
I just started mine yesterday, still waiting to collect more data via FB ads.

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